Green consumerism: the influence of antioxidant parameters and socio-economic values on Tarhana consumption patterns

Beyond pro-environmental consumerism: role of social exclusion and green self-identity in green product consumption intentions

In the context of social exclusion and pro-social or pro-environmental behaviors, past research has yielded inconclusive results. This study extended the theory of planned behavior (TPB) by including green self-identity (GSI) as a boundary condition to check the impact of social exclusion on green product consumption intentions through TPB's components. This study collected data from 476 respondents through online questionnaires. Structural equation modeling (SEM) technique was applied to test the proposed model. Green product attitudes, subjective norms about green products, and perceived behavioral control (PBC) were significantly predicted by social exclusion. Our results also reveal that TPB's components play an interceding role between social exclusion and green product consumption intentions. Moreover, regarding boundary conditions of GSI, the interaction between social exclusion and GSI was significant for green product attitudes and subjective norms about green products; however, it was not significant for PBC. Furthermore, the results of moderated mediation revealed that green self-identity moderated the indirect effects of social exclusion on green product consumption intentions through green product attitude and social norms about green products. Moreover, these effects were not significant in the case of PBC. This study has several implications for organizations and policymakers in the context of social exclusion and green product consumption.

Integrated environmental impact and risk assessment in rural women entrepreneurs

This study set out to reveal to what extent women entrepreneurs operating in rural areas have been affected by environmental pollution and climate change. Besides, it emphasises how much they will be affected over the next 5 years throughout Turkey. The study covered rural areas of all seven regions in Turkey. Findings were analysed by using SPSS 23 programme. Women entrepreneurs were younger in less developed regions of the country, such as the Central, Eastern, and South-Eastern Anatolia, and were older in the more economically developed coastal areas. One-third of the respondents were microentrepreneurs; 12% employ five or more workers. The problems of rural women entrepreneurs are further complicated by environmental pollution and climate change. Among the significant environmental issues, women entrepreneurs endure a loss of income, loss of trade stock/goods, and loss of livestock, property damage and potable water supply. Women entrepreneurs agreed that, in the next 5 years, environmental problems would adversely affect customer demand, the quality of raw materials they use and the products they offer; therefore, customer demand would reduce. On the other hand, they were divided in their opinion about whether environmental problems will be affecting their business location and the need to invest in technology and equipment. The study showed that none of the participants obtained disaster insurance, and none of them was members of an environmental organisation.