Distinct FN400/N400 memory effects for perceptually fluent and disfluent words

Separating the FN400 and N400 event-related potential components in masked word priming

Masked word repetition (priming) increases "old" responses on an episodic recognition test, which has been attributed to more fluent target processing. Such results hinge on comparisons to a control prime that is "fluency-neutral". A common practice is to use unrelated word primes for this purpose when some evidence suggests that they actually decrease target word processing fluency (disfluency). ERP and behavioral measures were collected in three experiments that used non-letter symbols as a fluency-neutral control and match primes to increase processing fluency. Experiment 1 compared unrelated word primes and orthographically dissimilar nonword primes to determine whether these primes cause disfluency. Experiment 2 contrasted orthographically dissimilar and similar nonword primes. Experiment 3 examined semantically related primes to test theoretical predictions derived from Experiments 1 and 2. All three experiments provide evidence that the FN400 and N400 are distinct ERP components because many primes altered only one of the components. Relative to the control condition, match (Exps 1 & 2) and semantic primes selectively affected N400 amplitudes, whereas unrelated word primes and orthographically dissimilar nonword primes selectively affected FN400 amplitudes. The Unexpected Fluency Attribution model (Mecklinger & Bader, 2020) provides a framework for understanding the cognitive processes associated with each ERP component.

A third kind of episodic memory: Context familiarity is distinct from item familiarity and recollection

Episodic memory is accounted for with two processes: 'familiarity' when generally recognizing an item and 'recollection' when retrieving the full contextual details bound with the item. Paradoxically, people sometimes report contextual information as familiar but without recollecting details, which is not easily accounted for by existing theories. We tested a combination of item recognition confidence and source memory, focusing upon 'item-only hits with source unknown' ('item familiarity'), 'low-confidence hits with correct source memory' ('context familiarity'), and 'high-confidence hits with correct source memory' ('recollection'). Results across multiple within-subjects (trial-wise) and between subjects (individual variability) levels indicated these were behaviorally and physiologically distinct. Behaviorally, a crossover interaction was evident in response times, with context familiarity being slower than each condition during item recognition, but faster during source memory. Electrophysiologically, a Condition x Time x Location triple dissociation was evident in event-related potentials (ERPs), which was then independently replicated. Context familiarity exhibited an independent negative central effect from 800-1200 ms, differentiated from positive ERPs for item-familiarity (400 to 600 ms) and recollection (600 to 900 ms). These three conditions thus reflect mutually exclusive, fundamentally different processes of episodic memory. Context familiarity is a third distinct process of episodic memory.

Summary

Memory for past events is widely believed to operate through two different processes: one called 'recollection' when retrieving confident, specific details of a memory, and another called 'familiarity' when only having an unsure but conscious awareness that an item was experienced before. When people successfully retrieve details such as the source or context of a prior event, it has been assumed to reflect recollection. We demonstrate that familiarity of context is functionally distinct from familiarity of items and recollection and offer a new, tri-component model of memory. The three memory responses were differentiated across multiple behavioral and brain wave measures. What has traditionally been thought to be two kinds of memory processes are actually three, becoming evident when using sensitive enough multi-measures. Results are independently replicated across studies from different labs. These data reveal that context familiarity is a third process of human episodic memory.

Separating the role of perceptual and conceptual fluency on masked word priming using event-related potentials

Masked word repetition increases "old" responses on an episodic recognition test (Jacoby & Whitehouse, 1989). This effect is commonly attributed to perceptual fluency; that is, unconscious perception of the prime speeds reading of the target and this fluency leads to elevated familiarity. Two experiments directly tested the claim that perceptual fluency is responsible for word priming effects. Experiment 1 held prime-target meaning constant and altered the physical characteristics of match primes (e.g., "RIGHT" primes "RIGHT") by including both lowercase (e.g, "right") and mixed case primes (e.g., "rIgHt"). If word priming effects are due to perceptual fluency, then lowering the perceptual overlap between the prime and target should decrease or eliminate word priming effects. Instead, all three conditions showed robust priming effects in the behavioral and ERP (i.e., N400) measures. Experiment 2 equated the prime-target perceptual features and lowered the conceptual overlap by using orthographically similar nonwords as primes (e.g., "JIGHT" primes "RIGHT"). Removing prime-target conceptual overlap eliminated behavioral evidence of priming and N400 ERP differences correlated with priming. The evidence suggests that word priming effects on episodic recognition memory are more likely a product of conceptual fluency than perceptual fluency.

Event-Related Potential (ERP) evidence for fluency and disfluency effects on recognition memory

Masked priming is used in recognition memory studies to alter fluency and create familiarity. Primes are flashed briefly before target words that are considered for a recognition judgment. Matching primes are hypothesized to produce greater familiarity by increasing the perceptual fluency of the target word. Experiment 1 tested this claim by contrasting match primes (i.e., "RIGHT" primes "RIGHT"), semantic primes (e.g., "LEFT" primes "RIGHT"), and orthographically similar (OS) primes (e.g., "SIGHT" primes "RIGHT") while recording event-related potentials (ERPs). Relative to match primes, OS primes elicited fewer "old" responses and more negative ERPs during the interval associated with familiarity (300-500 ms). This result was replicated when control primes consisting of unrelated words (Experiment 2) or symbols (Experiment 3) were inserted into the sequence. The behavioral and ERP evidence suggest that word primes are perceived as a unit and the prime word activation will affect target fluency and recognition judgments. When the prime matches the target, fluency is increased and more familiarity experiences are created. When the primes are words that do not match the target, fluency is decreased (disfluency) and fewer familiarity experiences result. This evidence suggests that the effects of disfluency on recognition should be carefully considered.

How do extrinsic cues influence consumers’ online hotel booking decisions? An event-related potential experiment

Booking decision is a typical decision-making behavior in hospitality, while the neural processing of it is still unclear. To address this issue, with the help of event-related potential (ERP), this work uncovered the neural mechanism of the influence of two extrinsic cues, namely, brand familiarity (familiar vs. unfamiliar) and online reviews (positive vs. negative) on online hotel booking decisions. Behavioral results indicated that the booking rate under the condition of positive reviews was higher than that of negative reviews. In addition, the response time in the case of familiar brands was longer than that of unfamiliar brands. ERP results showed that the P200 amplitude of familiar brands was smaller than that of unfamiliar brands, while for the late positive potential amplitude, the opposite was the case. It is suggested that in the early stage of cognitive processing, unfamiliar brands evoke more automatic and unconscious attention while in the later stage, familiar brands attract more conscious attention. This study also found that the N400 amplitude of negative online reviews was larger than that of positive online reviews, indicating that negative stimuli can result in a larger emotional conflicts than that of positive stimuli. This study provides new insights into the neural mechanism of online booking decisions in the hospitality.

Context dissociations of the FN400 and N400 are evidence for recognition based on relative or absolute familiarity

Fluency, the ease of processing, can increase familiarity and the ability to recognize previously encountered information. Mixing or blocking the pre-experimental familiarity of test probes alters the pattern of recognition Event-Related Potentials (ERPs) for picture stimuli (Bruett & Leynes, 2015). The present study tested this idea further by mixing or blocking pre-experimental familiarity of word stimuli. A test with only pre-experimentally familiar words (Experiment 1) elicited the prototypical mid-frontal FN400 old/new ERP difference, which is a correlate of familiarity. However, tests with a mix of pre-experimentally familiar and unfamiliar words (Experiment 2) elicited posterior N400 old/new differences. Based on the Unexpected Fluency Attribution model (Mecklinger & Bader, 2020), this pattern of results suggests that pre-experimental fluency can influence the use of relative (changes from recent exposure) or absolute (baseline levels accrued from experience) familiarity to make a recognition judgment.

The effect of test query on recognition event-related potentials (ERPs)

The influence of question framing (i.e., [was the item] "old?" or "new?") on recognition memory and event-related potentials (ERPs) was investigated. Words were encoded using a shallow task to create a weak memory trace that was more susceptible to test question framing effects. Participants made yes/no judgments on two, counterbalanced tests. One test focused on old items ("old?"), whereas the other test focused on new items ("new?"). The behavioral evidence suggested that the weak memory traces led to more familiarity-based recognition judgments with a concentrated effect on decision criterion. There were some small ERP changes on the FN400 or LPC consistent with the criterion changes, but the test query did not directly alter these ERP components. Instead, the test query altered a late old/new ERP difference similar to the "right frontal old/new effect" reported in source monitoring ERP studies. When the query was "new?", old items elicited more positive ERPs, whereas there was no old/new difference when the query was "old?". The results suggest that the query framing induces memory biases that occur late in the stream of processing. More generally, the results indicate that decision criterion must be accounted for when interpreting physiological correlates of recognition memory.