Reach Out and Reduce Prejudice: The Impact of Interpersonal Touch on Intergroup Liking

Social touch experience in different contexts: A review

Social touch is increasingly utilized in a variety of psychological interventions, ranging from parent-child interventions to psychotherapeutic treatments. Less attention has been paid, however, to findings that exposure to social touch may not necessarily evoke positive or pleasant responses. Social touch can convey different emotions from love and gratitude to harassment and envy, and persons' preferences to touch and be touched do not necessarily match with each other. This review of altogether 99 original studies focuses on how contextual factors modify target person's behavioral and brain responses to social touch. The review shows that experience of social touch is strongly modified by a variety of toucher-related and situational factors: for example, toucher's facial expressions, physical attractiveness, relationship status, group membership, and touched person's psychological distress. At the neural level, contextual factors modify processing of social touch from early perceptual processing to reflective cognitive evaluation. Based on the review, we present implications for using social touch in behavioral and neuroscientific research designs.

Imagined Intergroup Physical Contact Improves Attitudes Toward Immigrants

In this set of research, we investigated the effects of intergroup physical contact on intergroup attitudes by relying on indirect contact strategies, namely the imagined contact paradigm. We implemented the imagined contact paradigm by leading participants to shape the mental imagery upon pictorial information. Specifically, in Study 1 participants saw a picture of a white hand touching a black hand [i.e., intergroup physical contact condition (InterPC)] or a picture of an outdoor scene (i.e., control condition), and were asked to imagine being either the toucher or in the outdoor scene, respectively. Results demonstrated that InterPC compared to control condition reduced intergroup bias. In Study 2 we compared the InterPC condition to a condition in which participants saw a white hand touching another white hand [i.e., intragroup physical contact (IntraPC)], and imagined to be the toucher. Again, we found that participants in the InterPC condition showed reduced intergroup bias compared to the IntraPC. Study 3 replicated results of Studies 1 and 2 by using an implicit measure of prejudice. Also, Study 3 further showed that asking participants to merely look at the picture of a white hand touching a black hand, without imagining being the toucher was not effective in reducing implicit prejudice. Results were discussed with respect to the literature on physical contact and prejudice reduction processes.

Investigating the relationship between intergroup physical contact and attitudes towards foreigners: the mediating role of quality of intergroup contact

Recent research has shown that a brief, casual touch administered by an outgroup member reduces prejudice towards the group to which the toucher belongs. In this study, we take the research on physical contact and prejudice a step further by addressing the relation between individuals' amount of Experienced Intergroup Physical Contact (EIPC), across distinct contexts and involving different body parts, and attitudes towards foreign people. Specifically, we hypothesized that the amount of EIPC would be positively associated with both quantity and quality of intergroup contact, but that only quality would mediate the relationship between the amount of EIPC and outgroup attitudes, quality being more directly linked to the evaluative component of outgroup attitudes. To attain this aim, we asked participants to self-report the amount of EIPC, the quantity and quality of their intergroup contact and their attitudes towards foreign people. Consistent with our hypothesis: (1) as EIPC increased, positive attitudes towards foreign people increased; (2) higher levels of EIPC were associated with better quality and higher quantity of intergroup contact; (3) only quality of intergroup contact mediated the relationship between the amount of EIPC and attitudes towards foreign people. Results were discussed in relation to research on intergroup contact and physical contact.

Darling, Get Closer to Me: Spatial Proximity Amplifies Interpersonal Liking

Does close distance increase liking for a social object? In a preliminary sociogram task, an association between proximity and intimacy was found in drawings of self and others. In three experimental studies, male participants consistently preferred female targets who were (actually or appeared to be) close than far from them. Distance was manipulated through various means—sitting distance (Study 2), presenting two facial images separately to each eye by a stereoscopic device (Study 3), or a video clip (Study 4). This effect was stronger among those with deprived social needs and occurred in part because close (vs. far) targets seemed psychologically more accessible to the perceiver. Our findings offer rare experimental evidence for the empirically challenged propinquity effect and provide new insights on how distance shapes inner experience.

Intergroup contact and helping: How quality contact and empathy shape outgroup helping

Do previous intergroup contact experiences predispose a person to be more inclined to help outgroup members? The present work explores whether the quality of one’s contact experiences with an outgroup is associated with outgroup helping. Across two studies, we examine the relation between intergroup contact (quantity and quality of contact), empathy (Study 1 and Study 2), anxiety (Study 2), and helping intentions across a variety of dimensions and behaviors (Study 1 and Study 2), as well as level of commitment to helping outgroup members (Study 2). Across both studies, quality, more than quantity, contact was associated with increases in outgroup helping intentions, which was explained (i.e., mediated) by empathy. In addition, quality contact was also associated with increased commitment to help an outgroup, which was also explained by empathy. Implications for intergroup helping and emotions are discussed.

Feeling Touched: Emotional Modulation of Somatosensory Potentials to Interpersonal Touch

Although the previous studies have shown that an emotional context may alter touch processing, it is not clear how visual contextual information modulates the sensory signals, and at what levels does this modulation take place. Therefore, we investigated how a toucher’s emotional expressions (anger, happiness, fear, and sadness) modulate touchee’s somatosensory-evoked potentials (SEPs) in different temporal ranges. Participants were presented with tactile stimulation appearing to originate from expressive characters in virtual reality. Touch processing was indexed using SEPs, and self-reports of touch experience were collected. Early potentials were found to be amplified after angry, happy and sad facial expressions, while late potentials were amplified after anger but attenuated after happiness. These effects were related to two stages of emotional modulation of tactile perception: anticipation and interpretation. The findings show that not only does touch affect emotion, but also emotional expressions affect touch perception. The affective modulation of touch was initially obtained as early as 25 ms after the touch onset suggesting that emotional context is integrated to the tactile sensation at a very early stage.