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Vanherle R, Beullens K, Hendriks H. The Spiral of Positive Feedback: Go-Along Interviews About Adolescents’ Perceptions of and Reactions to Alcohol Posts on Social Media. JOURNAL OF DRUG ISSUES 2021. [DOI: 10.1177/00220426211041408] [Citation(s) in RCA: 1] [Impact Index Per Article: 0.3] [Reference Citation Analysis] [Abstract] [Track Full Text] [Journal Information] [Subscribe] [Scholar Register] [Indexed: 11/17/2022]
Abstract
Go-along interviews among adolescents ( N = 26, M age = 16.31, SD = .83) were conducted to examine how adolescents interpret alcohol posts in terms of appropriateness and how this, in turn, plays a role in adolescents’ reactions toward alcohol posts on public and private social media entries. The findings of this study, first, indicate that alcohol posts were classified as appropriate or inappropriate based on the amount of alcohol and the displayed behavior in the post. Second, most posts, including inappropriate ones, received positive or no feedback. Moreover, adolescents deliberately seemed to withhold negative feedback out of fear of being misjudged by peers. Still, negative reactions were expressed more quickly in safer off- and online environments (i.e., face-to-face conversation and online chat messages) because they were visible to close friends only. This is important in view of prevention as it unravels the interesting role of private environments in stimulating negative interpersonal communication.
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Affiliation(s)
- Robyn Vanherle
- Leuven School for Mass Communication Research, KULeuven, Leuven, Belgium
| | - Kathleen Beullens
- Leuven School for Mass Communication Research, KULeuven, Leuven, Belgium
| | - Hanneke Hendriks
- Faculty of Social Sciences, Raboud University, Nijmegen, The Netherlands
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