Within-Person Variability in First Impressions From Faces

Virtual first impressions: Zoom backgrounds affect judgements of trust and competence

Trait inferences from first impressions are drawn rapidly and spontaneously. However, the Covid-19 pandemic forced interactions online introducing differential influential factors on first impressions. As such, there is an absence of research investigating video background on videoconferencing impression formation. This study explored the influence of video background, facial expression, and gender on first impressions of trustworthiness and competence. Video background affected trustworthy and competence perceptions with Plants and Book backgrounds scoring highly on both dimensions while the Home and Novelty backgrounds consistently received the lowest ratings. Happy faces were perceived as more trustworthy and more competent while female faces were also rated as more trustworthy and more competent, regardless of the background they were using. The explanations for these findings are discussed, along with future directions for research and the implications for videoconferencing use.

Knowledge of identity reduces variability in trait judgements across face images

Faces vary from image to image, eliciting different judgements of traits and often different judgements of identity. Knowledge that two face images belong to the same person facilitates the processing of identity information across images, but it is unclear if this also applies to trait judgements. In this preregistered study, participants (N = 100) rated the same 340 face images on perceived trustworthiness, dominance, or attractiveness presented in randomised order and again later presented in sets consisting of the same identity. We also explored the role of implicit person theory beliefs in the variability of social judgements across images. We found that judgements of trustworthiness varied less when images were presented in sets consisting of the same identity than in randomised order and were more consistent for images presented later in a set than those presented earlier. However, knowledge of identity had little effect on perceptions of dominance and attractiveness. Finally, implicit person theory beliefs were not associated with variability in social judgements and did not account for effects of knowledge of identity. Our findings suggest that knowledge of identity and perceptual familiarity stabilises judgements of trustworthiness, but not perceptions of dominance and attractiveness.

Image variability and face matching

This study investigates whether variability in perceived trait judgements disrupts our ability to match unfamiliar faces. In this preregistered study, 174 participants completed a face matching task where they were asked to indicate whether two ambient face images belonged to the same person or different people (17,748 total data points). Participants completed 51 match trials consisting of images of the same person that differed substantially on one trait (either trustworthiness, dominance or attractiveness) with minimal differences in the alternate traits. Participants also completed 51 mismatch trials which contained two photos of similar-looking individuals. We hypothesised that participants would make more errors on match trials when images differed in terms of attractiveness ratings than when they differed on trustworthiness or dominance. Contrary to expectations, images that differed in terms of attractiveness were matched most accurately, and there was no relationship between the extent of differences in attractiveness ratings and accuracy. There was some evidence that differences in perceived dominance and, to a lesser extent, trustworthiness were associated with lower face matching performance. However, these relationships were not significant when alternate traits were accounted for. The findings of our study suggest that face matching performance is largely robust against variation in trait judgements.