Population Aging, Mobility, and Real Estate Price: Evidence from Cities in China

Analysis on the Spatial Effect of Infrastructure Development on the Real Estate Price in the Yangtze River Delta

This study explores the spatial effect of infrastructure development on real estate prices in the Yangtze River Delta. It constructs an evaluation system of the infrastructure development level across five dimensions (i.e., transportation, water supply and drainage, energy and power, postal communication, and ecological environment), analyzes the development characteristics of urban infrastructure in the Yangtze River Delta, and uses a spatial panel model to explore how urban infrastructure development affects real estate prices. Results indicate that (1) the overall development level of urban infrastructure in the Yangtze River Delta region shows an upward trend. Significant regional differences exist as the development level of urban infrastructure in the eastern region is ahead of that in the central region; (2) Spatial autocorrelation and real estate prices in the Yangtze River Delta region in infrastructure development and overall levels, respectively, are high; (3) Infrastructure directly affects local real estate market demand and improves the vitality of the housing market in adjacent areas; and (4) Infrastructure construction can significantly promote the rise of urban real estate prices in the eastern region, while this driving effect is not significant in the central region. This research will help the government promote the coordinated development of urban infrastructure and formulate relevant policies for the macro-control of the real estate market in urban agglomerations.

Effect of Money Supply, Population, and Rent on Real Estate: A Clustering Analysis in Taiwan

Real estate is a complex and unpredictable industry because of the many factors that influence it, and conducting a thorough analysis of these factors is challenging. This study explores why house prices have continued to increase over the last 10 years in Taiwan. A clustering analysis based on a double-bottom map particle swarm optimization algorithm was applied to cluster real estate–related data collected from public websites. We report key findings from the clustering results and identify three essential variables that could affect trends in real estate prices: money supply, population, and rent. Mortgages are issued more frequently as additional real estate is created, increasing the money supply. The relationship between real estate and money supply can provide the government with baseline data for managing the real estate market and avoiding unlimited growth. The government can use sociodemographic data to predict population trends to in turn prevent real estate bubbles and maintain a steady economic growth. Renting and using social housing is common among the younger generation in Taiwan. The results of this study could, therefore, assist the government in managing the relationship between the rental and real estate markets.

Spatial Inequality in China’s Housing Market and the Driving Mechanism

Housing inequality is a widespread phenomenon around the world, and it varies widely across countries and regions. The housing market is naturally spatial in its attributes, and with the transformation of China’s urbanization, industrialization, and globalization, the spatial inequality in the housing market is increasingly severe. According to the geospatial differences in the housing market supply, demand, and price, and by integrating the influencing factors of economic, social, innovation, facility environment, and structural adjustment, this paper constructs a “spatial–supply–demand–price” integrated housing market inequality research framework based on the methods of CV, GI, and Geodetector, and it empirically studies the spatial inequality of provincial housing markets in China. The findings show that the spatial inequality in China’s housing market is significant and becomes increasingly serious. According to the study, we have confirmed the following. (1) Different factors vary greatly in influence, and they can be classified into three types, that is, “Key factors”, “Important factors”, and “Auxiliary factors”. (2) The spatial inequalities in housing supply, demand, and price vary widely in their driving mechanisms, but factors such as the added value of the tertiary industry, number of patents granted, and revenue affect all these three at the same time and have a comprehensive influence on the development and evolution of spatial inequalities in the housing market. (3) All the factors are bifactor-enhanced or non-linearly enhanced in relationships between every pair, and they are classified into three categories of high, medium, and low according to the mean of interacting forces; in particular, the factors of GDP, expenditure, permanent resident population, number of medical beds, and full-time equivalent of R&D personnel are in a stronger interaction with other factors. (4) Based on housing supply, demand, price, and their coordination, 31 provinces are classified into four types of policy zones, and the driving mechanisms of spatial inequalities in the housing market are further applied to put forward suggestions on policy design, which provides useful references for China and other countries to deal with housing spatial inequality.

Smart Digital Marketing Capabilities for Sustainable Property Development: A Case of Malaysia

Digital tools and marketing have been widely adopted in various industries throughout the world. These tools have enabled companies to obtain real-time customer insights and create and communicate value to customers more effectively. This study aims at understanding the principles and practices of sustainable digital marketing in the Malaysian property development industry by investigating the extent to which digital marketing has been adopted, the impediments to its adoption, and the strategies to improve digital capabilities for the local context. Digital marketing theories, practices, and models from other industries are adopted and applied to the local property development industry to lay the foundation for making it smart and sustainable. This paper proposes a marketing technology acceptance model (MTAM) for digital marketing strategy and capability development. The key factors used in the model are ease of use, perceived usefulness, perceived cost, higher return, efficiency, digital service quality, digital information quality, digital system quality, attitude towards use, and actual use. The model and hypothetical relationships of critical factors are tested using structural modeling, reliability, and validity techniques using a sample of 279 Malaysian property development sector representatives. A quantitative approach is adopted, using an online questionnaire tool to investigate the behavior of respondents on the current digital marketing practices and capabilities of Malaysian property development companies. The results show that the sample property development companies are driven by the benefit of easily obtaining real-time customer information for creating and communicating value to customers more effectively through the company brand. Further strategies, such as creating real-time interactions, creating key performance indicators to measure digital marketing, personalization, and encouraging innovation in digital marketing are most preferred by local professionals. An adoption framework is provided based on the reviewed models and results of the current study to help transform the Malaysian property development sector into a smart and sustainable property development sector by facilitating the adoption of digital technologies. The results, based on real-time data and pertinent strategies for improvement of the local property sector, are expected to pave the way for inducing sustainable digital marketing trends, enhancing capabilities, and uplifting the state of the property development sector in developing countries.

Effectiveness and Sustainability of Grain Price Support Policies in China

We evaluated the effectiveness and sustainability of the grain price support policies in China using the structural break regime switching model. Based on the rice, wheat, and corn monthly price data from 1987 to 2017, we provide strong evidence that the Chinese grain price support policies have been effective in stabilizing the domestic grain price. A structural change occurred in grain price patterns in 2004 when the price support policies were established. Since then, Chinese grain prices have followed a regime with significantly lower volatility. We documented several problems challenging the sustainability of the Chinese grain price support policies in the future, including high economic costs that can trigger high support prices, high public stock level, and high grain import pressure. Our findings shed new light on the functioning of the grain pricing policies and provide useful implications for the market-oriented reforms in the Chinese grain market.