Overcoming the Barriers to Organic Adoption in the United States: A Look at Pragmatic Conventional Producers in Texas

Motivations and Challenges for Adoption of Organic Grain Production: A Qualitative Study of Iowa Organic Farmers

Organic grains are essential for the organic food industry. In the U.S., low adoption of organic grain farming has constrained further development of the organic food sector. Organic food industry stakeholders have appealed to producers to increase domestic organic grain production. The U.S. federal government supports research and extension education regarding organic farming. In this context, there is a need for both agricultural researchers and extension professionals to further (1) examine the factors that motivate farmers to adopt organic grain farming and (2) identify the challenges that hinder farmers’ adoption of organic grain farming. We conducted 17 in-depth interviews with organic grain farmers in Iowa, USA. By applying multiple social-behavioral theories as part of the analysis and comparing interview results with the literature, we gained insight into the ways in which farmers formed adoption motivations, and we captured the dynamics of the motivations. We specifically identified challenges to adoption that were associated with organic farming operation and management, organic market accessibility, information and inputs availability, social tension, and level of support from the government. These findings shed light on the ways in which farmers’ adoption challenges have evolved with institutional, ecological, and technological changes over time and how contemporary research and extension may encourage adoption.

Perception of organic farmers towards organic agriculture and role of extension

The sustainability of organic agriculture is associated with the farmers’ experience, quality of information provided, management of risks, and compliance with legislation. The objectives of this study were to identify the sources used by the organic farmers to gain information related to organic production, and to assess organic farmers’ perceived attitudes towards extension services. To address the research objectives, in-depth semi-structured interviews were conducted with 10 organic farmers in central Pennsylvania. The interviews were digitally recorded and transcribed verbatim, categorized and coded, then thematically analyzed using an interpretive description methodology. The results showed that the extension services were not identified as a primary source of information that was frequently used by the organic farmers. Other organic farmers and organizationa for organic agriculture were the two primary sources of informaiton. The organic farmers were very adept at building social capital in seeking informaiton to address their issues and problems. The primary challenges faced by the organic farmers were the control of insects and weeds, and weather-related issues. The results highlighted that in addition to identifying viable information sources, factors such as adaptive capacities to climate change and certification were key to successful production in organic systems. The present study provides rich and deep information on how farmers perceive organic agriculture and extension services. The outcome of the research undertaken will enable planners, policy makers and the related Cooperative Extension personnel to better understand perceptions of the farmers to devise viable and workable policies and plans that address the concerns and challenges of the farmers.

Danish dairy farmers' acceptance of and willingness to use semen from bulls produced by means of in vitro embryo production and genomic selection

A novel technology combining in vitro production and genomic embryo selection is currently under development in dairy cattle breeding. Adoption of this technology will probably accelerate genetic progress toward the main breeding goals of economic interest, as well as allow selection for traits of societal concern such as decreased methane emissions and improved animal welfare. However, dairy farmers, and especially organic farmers, could find the technology morally questionable and reject its use. This cross-sectional study surveyed Danish dairy farmers' general acceptance of the combined technology and their reported likelihood of using semen produced with it. Drawing on diffusion theory, a questionnaire was developed to examine the way farmers discover and communicate about new technological breeding options, and to measure the factors which predict acceptance and likelihood of adopting the technology. The questionnaire was sent to a randomly selected sample of organic and conventional dairy farmers in Denmark, and 85 organic and 71 conventional farmers (41% response rate) completed it. Seventy-six percent of farmers reported that they would be likely to use semen from bulls derived from the technology. A majority (61%) also found the technology acceptable, but many (33%) were unsure or undecided. Most farmers saw the technology as beneficial, but ethical reservations were aired by around a fifth of the farmers. There were no differences between organic and conventional farmers in likelihood of using, perceived utility, and ethical reservations about the technology. Self-reported idealistic organic farmers showed lower acceptance of the technology, but reported similar likelihood of using semen produced by it. Young farmers (20-39 yr) exhibited higher acceptance of the technology. Larger producers (in terms of number of cows) were more likely to report that they will use and accept the technology. We conclude that it is likely that semen from the technology combining in vitro production and genomic selection would be widely used by both organic and conventional farmers provided that costs can be kept low, and that there are advantages in terms of achieving breeding goals. Structural developments, growth in size of dairy farms, acceptance by young farmers, and the fact that economic incentives (and even ethical arguments) seem to favor the technology all point to this conclusion.

Categorizing Organic Grain Buyers in the Midwestern United States

Though the demand for organic grains is increasing, domestic supply is falling short. One of the major barriers to entry in the organic grain market for producers is the inability to identify an appropriate buyer, as well as a lack of understanding buyer perceptions, assistance offered, and contracting strategies. While classifications of organic producers exist, and have helped researchers and policymakers develop incentives, no such classification exists for organic grain buyers. Previous works have identified communication gaps between buyers and producers of organic grains, yet buyers’ beliefs and requirements regarding organic grain are not well documented in literature. Drawing from the personal values theory, this study proposes the categorization of organic grain buyers based on their commitment to the organic industry, with categories such as committed organic and pragmatic organic. We profiled grain purchases, buying arrangements, grain requirements, relationships, and business characteristics by buyer type. Means comparisons among groups showed that committed organic buyers seem to be primarily driven by social focus values, while pragmatic organic buyers tend to show values related to personal focus. A principal component analysis suggested the existence of three components constructed by contract-, perceptions-, and relationship-oriented characteristics in buyers. Our results allowed us to identify potential marketing opportunities by providing insight regarding types of assistance offered by buyers, how to build and maintain a relationship with buyers, types of purchasing agreements used, and purchasing agreement characteristics and requirements. Industry stakeholders can use this information to identify appropriate buyers based on times contracts are signed, payment timing, storage and transportation requirements, and the amount of organic practice documentation buyers require. Our categorization can provide the foundation for further research in the organic grain industry.

Training needs of extension agents' regarding organic agriculture in Saudi Arabia

The purpose of this study was to investigate the needs of extension agents for training on organic agriculture (OA) in the Riyadh Region. Fifty-five percent (n = 69) of extension agents were selected to collect data through an electronic survey. Results indicated that extension agents in the Riyadh Region cited on job training as a main source for acquiring knowledge in OA. Agents expressed interest in receiving training in OA in general, OA marketing, and transitioning to OA. The most useful resources were field days at organic farms, OA training sessions at colleges, and attending OA trial plots. There were no differences in the level of interest in training; however, there were significant differences between individuals in terms of their experience in OA, job responsibility for providing information related to OA, and area of specialization in their job. This study recommends developing professional training programs based on the current knowledge of extension agents.

Industrial Hemp Knowledge and Interest among North Carolina Organic Farmers in the United States

Industrial hemp (Cannabis sativa), has been proposed as a new crop that might be of interest to organic farmers in the North Carolina and other states in the United States. However, little is known about how organic farmers view this crop. We conducted a survey among North Carolina certified organic growers to ascertain their knowledge of, and willingness to adopt, industrial hemp. Contact information was obtained from a database of certified organic farmers in North Carolina and the growers were contacted by email and directed to complete an online questionnaire. Growers were asked a wide range of questions about farm characteristics, technology adoption, interest toward industrial hemp, and policy issues regarding hemp adoption. A total of 245 farmers were contacted; 64 started the survey and 35 responded to all questions. Our results indicate that 85% of North Carolina organic growers are interested in growing hemp on their farms and the majority wanted to learn more about the crop production practices, adapted cultivars, and legality of growing it. Seventy-five percent expressed interest in being certified growers while 52% wanted to grow industrial hemp primarily for cannabidiol (CBD) oil. Most (65%) respondents indicate they aspired to be among the first farmers in their area to grow and sell hemp. Growers who have tried new crops or new farming technology in the last three years were more likely to adopt industrial hemp production. These findings will help decision-makers understand the critical concerns of growers who are willing to adopt industrial hemp as an alternative income-generating enterprise.

The Role of Clustering in the Adoption of Organic Dairy: A Longitudinal Networks Analysis between 2002 and 2015

This paper uses network analysis to study the geo-localization decisions of new organic dairy farm operations in the USA between 2002 and 2015. Given a dataset of organic dairy certifications we simulated spatio-temporal networks based on the location of existing and new organic dairy farming operations. The simulations were performed with different probabilities of connecting with existing or incoming organic farmer operations, to overcome the lack of data describing actual connections between farmers. Calculated network statistics on the simulated networks included the average degree, average shortest path, closeness (centrality), clustering coefficients, and the relative size of the largest cluster, to demonstrate how the networks evolved over time. The findings revealed that new organic dairy operations cluster around existing ones, reflecting the role of networks in the conversion into organic production. The contributions of this paper are twofold. First, we contribute to the literature on clustering, information sharing, and market development in the agri-food industry by analyzing the potential implications of social networking in the development of a relatively new agriculture market. Second, we add to the literature on empirical social networks by using a new dataset with information on actors not previously studied analytically.

Adoption of Organic Farming as an Opportunity for Syrian Farmers of Fresh Fruit and Vegetables: An Application of the Theory of Planned Behaviour and Structural Equation Modelling

Exporting organic fresh fruit and vegetables (FFV) to the European Union could represent a great opportunity for Syrian farmers and exporters. Yet, the organic sector in Syria is comparatively young and only a very small area of FFV is organically managed. To date, little is known about Syrian farmers’ attitudes towards organic FFV production. Therefore, the aim of this study was to explore the intentions and attitudes of Syrian farmers of FFV towards organic farming and how likely they are to convert their farms to organic production within the next five years. Using a two-stage cluster sampling procedure, 266 conventional farmers of FFV in 75 villages located in different districts of Syria’s coastal region were selected for this survey. Data was collected through face-to-face interviews by a project partner in Syria (Citrus Fruit Board in Tartous) from December 2012 until mid-May 2013. We used the Theory of Planned Behaviour as theoretical framework and Partial Least Squares Path Modelling as the main tool for data analysis. The results show that most farmers used at least one of the practices that are also part of certified organic production (throughout this article, the term organic agriculture, farming, and/or production always refer to certified organic agricultural production), and hold strong positive attitudes and intentions to adopt organic production within the next five years.

Organic agriculture in the twenty-first century

Organic agriculture has a history of being contentious and is considered by some as an inefficient approach to food production. Yet organic foods and beverages are a rapidly growing market segment in the global food industry. Here, we examine the performance of organic farming in light of four key sustainability metrics: productivity, environmental impact, economic viability and social wellbeing. Organic farming systems produce lower yields compared with conventional agriculture. However, they are more profitable and environmentally friendly, and deliver equally or more nutritious foods that contain less (or no) pesticide residues, compared with conventional farming. Moreover, initial evidence indicates that organic agricultural systems deliver greater ecosystem services and social benefits. Although organic agriculture has an untapped role to play when it comes to the establishment of sustainable farming systems, no single approach will safely feed the planet. Rather, a blend of organic and other innovative farming systems is needed. Significant barriers exist to adopting these systems, however, and a diversity of policy instruments will be required to facilitate their development and implementation.

Norwegian farmers ceasing certified organic production: characteristics and reasons

This article examines the characteristics of and reasons for Norwegian farmers' ceasing or planning to cease certified organic production. We gathered cross-sectional survey data in late 2007 from organic farmers deregistering between January 2004 and September 2007 (n=220), and similar data from a random sample of farmers with certified organic management in 2006 (n=407). Of the respondents deregistering by November 2007, 17% had quit farming altogether, 61% now farmed conventionally, and 21% were still farming by organic principles, but without certification. Nearly one in four organic farmers in 2007 indicated that they planned to cease certification within the next 5-10 years. From the two survey samples, we categorised farmers who expect to be deregistered in 5-10 years into three groups: conventional practices (n=139), continuing to farm using organic principles (uncertified organic deregistrants, n=105), and stopped farming (n=33). Of the numerous differences among these groups, two were most striking: the superior sales of uncertified organic deregistrants through consumer-direct marketing and the lowest shares of organic land among conventional deregistrants. We summarised a large number of reasons for deregistering into five factors through factor analysis: economics, regulations, knowledge-exchange, production, and market access. Items relating to economics and regulations were the primary reasons offered for opting out. The regression analysis showed that the various factors were associated with several explanatory variables. Regulations, for example, figured more highly among livestock farmers than crop farmers. The economic factor strongly reflected just a few years of organic management. Policy recommendations for reducing the number of dropouts are to focus on economics, environmental attitudes, and the regulatory issues surrounding certified organic production.