Positive associations of optimism-pessimism orientation with pro-environmental behavior and subjective well-being: a longitudinal study on quality of life and everyday behavior

Optimistic framing increases responsible investment of investment professionals

The global warming crisis is unlikely to abate while the world continues to collectively fund the extraction and burning of fossil fuels. Carbon divestment is urgently needed to ward off the impending climate emergency. Yet responsible investments still only account for a modest share of global assets. We conduct an incentivized artefactual field experiment to test whether framing divestment as a social norm, communicating it by a person with perceived credibility and expertise (a messenger), and highlighting optimistic attributes bolster responsible investment. Our subjects are investment professionals who have significant influence over the allocation of funds. We provide evidence that optimistic framing increases responsible investment. Assuming a comparable effect size, the observed increase would represent a $3.6 trillion USD global shift in asset allocations.

Can adolescents' subjective wellbeing facilitate their pro-environmental consumption behaviors? Empirical study based on 15-year-old students

Purpose

To address the challenge of declining pro-environmental behaviors in adolescence, this paper uses the theoretical foundations for subjective wellbeing to verify the influence of three latent dimensions of subjective wellbeing (life satisfaction, positive emotions, and negative emotions) on adolescents' pro-environmental consumption behaviors (PECBs). Furthermore, we explore the moderating effects of nations and regions in the relationship between subjective wellbeing and PECBs in adolescents.

Method

Based on the international data from the Programme for International Student Assessment 2018 (PISA 2018), we construct a unique dataset that includes 57,182 samples related to the subjective wellbeing and PECBs of 15-year-old students from eight countries/economies. Specially, we employ an ordered probit model to test our hypotheses.

Findings

Both adolescents' life satisfaction and positive emotions can significantly improve their PECBs, while there is a significant negative association between negative emotions and PECBs. At the nation's level, adolescents' life satisfaction and negative emotions in developed countries/economies significantly impact PECBs. In contrast, the positive emotions of adolescents in developing countries/economies have more substantial effects on PECBs. At the regional level, the impact of all three dimensions of adolescents' subjective wellbeing on PECBs is more significant in rural than urban areas.

Originality/value

This paper provides a new perspective for understanding adolescents' PECBs from the insights of subjective wellbeing. Previous studies have examined the effects of life satisfaction or happiness on PECBs in adults. This paper examines the impact of subjective wellbeing on adolescents' PECBs from life satisfaction, positive emotions, and negative emotions, which suggests that promoting adolescents' subjective wellbeing can be an effective strategy for encouraging PECBs. From a comparative research perspective, we further analyze the differences between the nations at different levels of development, the rural and urban areas, providing a valuable reference for policymakers and practitioners in promoting pro-environmental behaviors among adolescents.

Climate-friendly food-choice intentions among emerging adults: extending the theory of planned behavior with objective ambivalence, climate-change worry and optimism

Climate-friendly food choices are still relatively rarely addressed in studies investigating climate engagement, particularly among young people. To address this research gap, we conducted a questionnaire study with senior high school students (N = 474). Our overarching theoretical framework is the Theory of Planned Behavior (TPB), which we extended with emotional factors (climate-change worry and optimism) and attitudinal ambivalence. We found that all factors included, except for optimism, correlated with the food-choice intentions. In multiple regression analyses, worry was the second strongest predictor, after attitudes. Moreover, a measure of objective ambivalence moderated the correlation between attitudes and intentions by weakening it. The results support the validity of using the TPB model when explaining intentions to make climate-friendly food choices among emerging adults. However, our results suggest that it is also important to consider emotions-in this case climate-change worry-and the existence of conflicting evaluations about choosing climate-friendly food.

Are happier adolescents more willing to protect the environment? Empirical evidence from Programme for International Student Assessment 2018

A large number of existing studies have discussed the potential factors affecting pro-environmental behaviors (PEBs) in adolescents. However, few studies have focused on the possible impact of adolescents' subjective wellbeing (SWB) on their PEBs. Why and how adolescents' SWB affects their PEBs remains a puzzle. To unravel this puzzle, this paper aims to establish a suitable instrumental variable (IV) to correctly estimate the contribution of adolescents' SWB to their PEBs. Using the international data from the Organisation for Economic Co-operation and Development (OECD) 's Programme for International Student Assessment 2018, we construct a unique dataset of eight countries or economies, which includes 56,374 samples related to the SWB and PEBs of 15-year-old students. In this paper, the days of physical education classes in school per week are used as the IV. Through a two-stage least squares method, we find that the contribution of adolescents' SWB to PEBs is significantly positive. We also find that the pathway by which SWB improves PEBs works through adolescents' self-efficacy. Furthermore, the results indicate that the positive impact of SWB on PEBs is more pronounced among adolescents with better peer relationships and stronger multicultural values. Our findings highlight the influence of positive affects in cultivating adolescent' PEBs and the importance of growing up surrounded by happiness.

Examining ecotourism intention: The role of tourists' traits and environmental concerns

The study offers new insights by examining the influence of personality traits (extraversion and neuroticism) on tourists' intentions to visit ecotourism sites using the lens of the theory of planned behavior. It also investigates whether environmental knowledge moderates the effect of extraversion, neuroticism, and environmental concern on tourists' ecotourism intentions. We applied structural equation modeling on 350 responses collected through the Amazon M-Turk platform. Results highlight that extroverts are more likely to express ecotourism intentions than neurotic tourists. However, it was also noted that neurotic tourists' intention to visit ecotourism sites could be influenced if their environmental concerns were emphasized. The study offers important new insights to managers, policy-makers, and practitioners about the roles of personality traits, environmental knowledge, and environmental concern vis-a-vis their relative significance in shaping tourists' decision-making and choices for ecotourism sites. As a result, managers/practitioners need to devise specific communication strategies to enhance awareness and a sense of responsibility among neurotic tourists.

Diamond Model of Green Commitment and Low-Carbon Travel Motivation, Constraint, and Intention

Although consumers generally accept and care about environmental issues, consumers have not adjusted their behavior accordingly. Based on the diamond model theory, this study proposes and tests the direct impact of personal green commitments on low-carbon travel motivation and constraint, and the possibility of subsequent low-carbon travel intention. According to the results of 358 valid questionnaire surveys, this study shows that green commitments positively affect the low-carbon travel motivation and intention, while negatively affecting the low-carbon travel constraint. The low-carbon travel motivation has some mediating effects. The research results can be used as a reference by relevant managers of the tourism industry to make changes in the content of travel services that are more suitable for specific populations.

Optimistic Environmental Messaging Increases State Optimism and in vivo Pro-environmental Behavior

Despite recent empirical interest, the links between optimism and pessimism with pro-environmental behavior (PEB) remain equivocal. This research is characterized by a reliance on cross-sectional data, a focus on trait-level at the neglect of state-level optimism-pessimism, and assessments of retrospective self-reported ecological behavior that are subject to response bias. To attend to these gaps, 140 North American adults (M _age = 34; SD = 11.60; 44% female) were experimentally primed with bogus optimistic or pessimistic environmental news articles, and then asked to report their levels of state optimism-pessimism, intentions to purchase green products, in vivo PEB (donating to WWF and providing contact information to join an environmental organization), and support for geoengineering technologies. Results confirmed that optimistic (versus pessimistic) environmental messaging enhanced the expression of state optimism, which then contributed to PEB and support for geoengineering. These results have important implications for the framing of environmental messaging intended to promote ecologically conscious behavior.

Environmental Awareness and Air Quality: The Mediating Role of Environmental Protective Behaviors

The purpose of this study is twofold: First, it tests the role of students’ environmental awareness and climate change awareness in their environmental protective behavior and environment quality (EQ). Second, it tests the mediating role of environmental protective behaviors in the association between environment behavior, climate change behavior, and environment quality. Moreover, this study utilizes climate-friendly behaviors and pro-environmental behaviors to reflect environmental protective behaviors. The stratified random sampling technique was applied to collect data through a questionnaire from a sample of 403 graduate students enrolled in Higher Education Commission-recognized private and public universities of Pakistan. This study applied partial least squares structural equation modeling (PLS-SEM) to empirically estimate the results. This study found that climate change awareness significantly and positively affects climate-friendly behavior, environmental quality, and pro-environmental behavior. Similarly, environmental awareness significantly and positively affects environmental quality and pro-environmental behavior. Moreover, pro-environmental behavior significantly affects environmental quality. Indirect results indicate that pro-environmental behavior significantly mediates between climate change awareness and environmental quality, and between environmental awareness and environmental quality. The findings of this study suggest the importance of enhancing awareness of climate- and climate change-related issues among students to save the environment. Higher education institutions should design subjects and courses that will raise environmental and climate change awareness, and expose students to climate- and environment-friendly education.

Age-related effects on environmentally sustainable purchases at the time of COVID-19: Evidence from Italy

The present research investigates whether the novel coronavirus disease (COVID-19) pandemic has modified consumers' spending on environmentally sustainable products by focusing on the role of age. An empirical study conducted in Italy during the first wave of the pandemic finds that consumers' age affected their reaction to the COVID-19 outbreak, and such age-related effects may have led to an increased propensity to spend on sustainable products. Indeed, the results show that consumers' age is inversely related to their negative affective reaction to the rise of contagion, which, in turn, is inversely related to their level of optimism experienced when the contagion slowed down due to public health interventions. Furthermore, this level of optimism is positively related to consumers’ pro-environmental attitude and, thus, to their tendency to increase sustainable purchases.

The Interplay between Corporate Social Responsibility at Employee Level, Ethical Leadership, Quality of Work Life and Employee Pro-Environmental Behavior: The Case of Healthcare Organizations

The notion of corporate social responsibility (CSR) has been around for many decades. However, even in 2021, its spectrum is still evolving. Several studies addressed CSR for realizing different organizational outcomes. However, its significance in achieving employee-related consequences is relatively new to the literature. In the same manner, it is not clear from existing literature how ethical leaders can impact their followers' CSR-related behavior, for example, employee pro-environmental behavior (EPB). With this background, the current study aims to explore the relationship of CSR at the employee level (CSR-E) with EPB through the mediating effect of ethical leadership (ELS) in the healthcare sector of a developing economy. This study also proposes a conditional indirect effect of quality of work-life (QWL) in this relationship. The data for the current study were obtained from different hospitals located in a large city through a self-administered questionnaire. The data were examined through the structural equation modeling (SEM) technique. The results validated that CSR-E positively influences EPB, and ELS partially mediates this relationship. Furthermore, the results also confirmed the presence of the conditional indirect effect of QWL in the proposed relationship of the current study. These findings will be helpful for healthcare policymakers to enhance the pro-environmental behavior of employees at the workplace through CSR-E and ELS. These results will also be helpful in reducing the overall environmental footprint of a hospital.

Pro-Environmental and Pro-Social Engagement in Sustainable Consumption: Exploratory Study

Sustainable consumption, provision of a clean and healthy environment, as well as improvements to the quality of life of current and future generations, are all integral parts of the sustainable development strategy, which is understood as a compromise between the environmental, economic and social objectives of society. The pro-environmental and pro-social consumer engagement in sustainable consumption may lead to behavioral change, thus contributing to the resolution of current global challenges. Although recently the pro-environmental and pro-social engagement concept has received considerable attention, there is still no consensus on what determines it. Moreover, the recent research is limited to identifying individual factors of this phenomenon. Therefore, the purpose of this study is to explore the factors that determine pro-environmental and pro-social consumer engagement in sustainable consumption. The authors employed a qualitative method approach, conducting semi-structured interviews with consumers engaged in sustainable consumption in Lithuania. The research results reveal that these consumers were affected by cognitive, attitudinal and psychosocial factors. In terms of external factors, consumers named contextual factors for sustainable consumption, social norms and the promotion of sustainable consumption. Research results also show an additional internal factor of perceived responsibility, which means perceived duty as an individual to do good for society and the environment.

Is Knowledge of Circular Economy, Pro-Environmental Behavior, Satisfaction with Life, and Beliefs a Predictor of Connectedness to Nature in Rural Children and Adolescents? A Pilot Study

Sustainable development (SD) is crucial to maintaining and preserving the planet we live on. The new paradigm of circular economy (CE) corresponds to the sustainable development goals and includes environmental, economic, and social dimensions. The United Nations has set quality education and the search for good health and well-being in the long term as tools for achieving SD. This study aims to identify the predictors of connectedness to nature in children and adolescents using knowledge of CE, pro-environmental behavior, beliefs about caring for the environment, and satisfaction with life as possible predictive variables. The exploration of the influence of these predictors on connectedness to nature, taking sex and age as covariates, was performed using a binary logistic regression model. We found that low scores on pro-environmental behavior, satisfaction with life, knowledge of waste management and CE, and beliefs about environmental behavior were related to a low degree of connectedness to nature. Thus, our findings suggest that the educational system must promote not only the assimilation of knowledge and beliefs but also satisfaction with life given its relationship with connectedness to nature.