Does initial experience affect consumers' intention to use autonomous vehicles? Evidence from a field experiment in Beijing

Assessing public trust in road traffic injuries prevention policies in Iran: a cross-sectional study

INTRODUCTION AND OBJECTIVE

Road Traffic Injuries (RTIs) represent the predominant cause of morbidity and mortality globally. Thus, impactful interventions and trustworthy authorities are imperative to mitigate traffic accidents. The present study seeks to assess public trust in traffic accident diminution policies and measures within the country of Iran.

METHOD

This cross-sectional study utilized a questionnaire comprising 31 questions distributed across eight dimensions. The questionnaire's design was informed by a literature review and semi-structured interviews with experts specializing in traffic accidents. The target population consisted of Tabriz city residents, who were selected via convenience sampling. The collected data were then analyzed using SPSS-16 software, employing the T-test, One-way ANOVA, and Pearson correlation coefficient to present the study's results. structural equation modeling (SEM) was conducted using R 4-4-2 programming language.

RESULTS

A total of 681 participants completed the questionnaire, yielding a commendable response rate of 88.6%. The majority of participants were male (60.8%), and 86.2% identified as drivers, with 61.8% having experienced driving accidents. The overall score for public trust in RTIs policies was calculated to be 46.9%. The individual scores for specific domains of trust in traffic safety were as follows: safer roads (43.1%), safe vehicle (43.3%), safety laws (48.8%), safe user (51.1%), safe technology (51.5%), road safety management (46.8%). All the latent variables except education are significantly effective on public trust.

CONCLUSION

The study findings indicate relatively low levels of public trust in RTIs policies among the Iranian population. These results emphasize the need for targeted interventions to enhance public confidence in specific aspects of traffic safety. Policymakers can use these insights to implement effective measures, thus contributing to the RTIs and the promotion of road safety in the country.

Analyzing ChatGPT adoption drivers with the TOEK framework

With the rapid advancements in AI technology and its growing impact on various aspects of daily life, understanding the factors that influence users' adoption intention becomes essential. This study focuses on the determinants affecting the adoption intention of ChatGPT, an AI-driven language model, among university students. The research extends the Technology-Organization-Environment (TOE) framework by integrating the concept of knowledge application. A cross-sectional research design was employed, gathering data through a survey conducted to university students. Structural equation modeling was used to analyze the data, aimed at examining the relationships between key determinants influencing adoption intention. The findings of this research indicate that factors such as network quality, accessibility, and system responsiveness contribute to satisfaction. Furthermore, satisfaction, organizational culture, social influence, and knowledge application significantly affect adoption intention. These findings offer both theoretical and practical implications.

The Emergence of Unconventional Tourism Services Based on Autonomous Vehicles (AVs)—Attitude Analysis of Tourism Experts Using the Q Methodology

The spread of autonomous vehicles (AVs) could fundamentally change tourism-related mobility in the near future. However, the empirical research on tourism impacts is still very limited. This research aims to systematize the expected tourism impacts of AVs and to explore how experts in different fields of tourism view the technological innovation ahead. The opinions of tourism experts (n = 21) involved in the research were analyzed using the Q methodology. Statements (n = 40) were formulated in topics derived from the literature. Based on the analysis, we distinguished four groups of opinions. An optimistic, technology-oriented group of experts suggested that AV-based sightseeing may emerge as a prominent unconventional service. An accessibility-focused group of experts predicting slow progress stressed that the spread of AVs could improve access to infrastructurally advanced destinations. A mobility-service-oriented group considered that the use of AVs is becoming conventional in terms of mobility, but its appearance remains unconventional for other tourism services. Due to the potential negative effects, a skeptical group of experts believes that AVs will not become conventional in tourism. The value of the research is the creation of groups based on tourism experts’ attitudes, which can help prepare strategic tourism decisions in the future.

Perceived safety and trust in SAE Level 2 partially automated cars: Results from an online questionnaire

The present online study surveyed drivers of SAE Level 2 partially automated cars on automation use and attitudes towards automation. Respondents reported high levels of trust in their partially automated cars to maintain speed and distance to the car ahead (M = 4.41), and to feel safe most of the time (M = 4.22) on a scale from 1 to 5. Respondents indicated to always know when the car is in partially automated driving mode (M= 4.42), and to monitor the performance of their car most of the time (M = 4.34). A low rating was obtained for engaging in other activities while driving the partially automated car (M= 2.27). Partial automation did, however, increase reported engagement in secondary tasks that are already performed during manual driving (i.e., the proportion of respondents reporting to observe the landscape, use the phone for texting, navigation, music selection and calls, and eat during partially automated driving was higher in comparison to manual driving). Unsafe behaviour was rare with 1% of respondents indicating to rarely monitor the road, and another 1% to sleep during partially automated driving. Structural equation modeling revealed a strong, positive relationship between perceived safety and trust (β = 0.69, p = 0.001). Performance expectancy had the strongest effects on automation use, followed by driver engagement, trust, and non-driving related task engagement. Perceived safety interacted with automation use through trust. We recommend future research to evaluate the development of perceived safety and trust in time, and revisit the influence of driver engagement and non-driving related task engagement, which emerged as new constructs related to trust in partial automation.

User experience and usability when the automated driving system fails: Findings from a field experiment

We are entering an era of automated vehicles (AVs), which has potential to improve road safety considerably. A compelling user experience is crucial to AV adoption in the future commercial market. The automated driving system (ADS) that replaces human drivers should be perceived as very useful before the latter are willing to give up their control and entrust their lives to the ADS. However, compared with the growing number of studies on public acceptance of AVs, there has been limited research focusing on user experience and usability. We examined AV and ADS user experience and usability, ADS failures' influence on them, and their influences on re-riding willingness. We conducted a field study using a real AV and a large-scale test track. We invited participants (N = 261) to travel in the AV as passengers in a low-speed environment. Participants were randomly assigned into the normal condition or the fault condition (its participants were exposed to an ADS failure). We measured participants' positive experience (feeling relaxed, safe, and comfortable) and negative experience (feeling tense and risky) while riding in the AV and perceived usability of the ADS based on the System Usability Scale. In both conditions, participants reported moderate positive experience and perceived usability but a relatively high level of willingness to ride in our AV again. The ADS failure reduced positive experience and perceived usability, and it increased negative experience. Positive experience and perceived usability, but not negative experience, influenced re-riding willingness. Compared with male participants, female participants reported less positive experience and lower perceived usability. We discuss implications of our results as well as limitations of this research.

Safety Technology Adoption: Predicting Intention to Use Car Dashcams in an Emerging Country

This study investigates the factors that affect the user’s intention to use dashcam in Malaysia. This study examines the quantitative relationship of intrinsic as well as extrinsic factors such as personal innovativeness, perceived uniqueness, perceived usefulness, perceived ease of use, attitude, perceived behavioral control, social influence, price value, and trust to the purchase intention of dashcam. Purposive sampling technique was employed to collect responses from 232 respondents based on two criteria: first, individuals who have experienced driving on the road and have a car; and second, individuals who not yet adopt or purchase the dashcam. The data were analyzed using SmartPLS (version 3.3.2). No relationship between personal innovativeness and perceived usefulness was found, in contrast to a significant relationship the former and perceived ease of use. Furthermore, perceived uniqueness was found significant to both perceived usefulness and perceived ease of use. Consistent with the literature, both perceived usefulness and perceived ease of use were identified as factors influencing attitude. However, perceived usefulness did not affect intention. Perceived behavioral control, social influence, attitude, and trust significantly affected the behavioral intention to use the dashcam in Malaysia. This study attempts to integrate and adapt two technology adoption models, namely the Combined Technology Acceptance Model and Theory Planned Behavior and extension of Unified Theory of Acceptance and Use of Technology, also extends the model with personal innovativeness, perceived uniqueness, and trust to fulfil the study’s objectives as well.