Looking while eating: the importance of social context to social attention

Unraveling controversies over civic honesty measurement: An extended field replication in China

Cohn et al. (2019) conducted a wallet drop experiment in 40 countries to measure "civic honesty around the globe," which has received worldwide attention but also sparked controversies over using the email response rate as the sole metric of civic honesty. Relying on the lone measurement may overlook cultural differences in behaviors that demonstrate civic honesty. To investigate this issue, we conducted an extended replication study in China, utilizing email response and wallet recovery to assess civic honesty. We found a significantly higher level of civic honesty in China, as measured by the wallet recovery rate, than reported in the original study, while email response rates remained similar. To resolve the divergent results, we introduce a cultural dimension, individualism versus collectivism, to study civic honesty across diverse cultures. We hypothesize that cultural differences in individualism and collectivism could influence how individuals prioritize actions when handling a lost wallet, such as contacting the wallet owner or safeguarding the wallet. In reanalyzing Cohn et al.'s data, we found that email response rates were inversely related to collectivism indices at the country level. However, our replication study in China demonstrated that the likelihood of wallet recovery was positively correlated with collectivism indicators at the provincial level. Consequently, relying solely on email response rates to gauge civic honesty in cross-country comparisons may neglect the vital individualism versus collectivism dimension. Our study not only helps reconcile the controversy surrounding Cohn et al.'s influential field experiment but also furnishes a fresh cultural perspective to evaluate civic honesty.

Early lifetime experience of urban living predicts social attention in real world crowds

More than half of the world's population is currently living in cities, with more and more people moving to densely populated areas. The experience of growing up and living in crowded environments might influence the way we explore our social environment, mainly how we attend to others. Yet, we know little about how urbanicity affects this vital function of our social life. In two studies, we use mobile eye-tracking to measure participants' social attention, while walking through a shopping mall. Results show that social density of participants' native place impacts how frequently they look at passing strangers. People who experienced more city living from birth to early adolescence, attend more to strangers' faces than their rural counterparts. Our findings demonstrate that the early experience of urban upbringing configures social attention in adulthood. The urbanicity-related bias towards social gazing might reflect a more efficient processing of social information in urban natives.

Two functions of the primate amygdala in social gaze

Appropriate gaze interaction is essential for primate social life. Prior studies have suggested the involvement of the amygdala in processing eye cues but its role in gaze behavior during live social exchanges remains unknown. We recorded the activity of neurons in the amygdala of two monkeys as they engaged in spontaneous visual interactions. We showed that monkeys adjust their oculomotor behavior and actively seek to interact with each other through mutual gaze. During fixations on the eye region, some amygdala neurons responded with short latency and more strongly to mutual than non-reciprocal gaze (averted gaze). Other neurons responded with long latency and were more strongly modulated by active, self-terminated mutual gaze fixations than by passively terminated ones. These results suggest that the amygdala not only participates to the evaluation of eye contact, but also plays a role in the timing of fixations which is crucial for adaptive social interactions through gaze.

The role of cognitive load in modulating social looking: a mobile eye tracking study

The effect of cognitive load on social attention was examined across three experiments in a live pedestrian passing scenario (Experiments 1 and 2) and with the same scenario presented as a video (Experiment 3). In all three experiments, the load was manipulated using an auditory 2-back task. While the participant was wearing a mobile eye-tracker, the participant's fixation behavior toward a confederate was recorded and analyzed based on temporal proximity from the confederate (near or far) and the specific regions of the confederate being observed (i.e., head or body). In Experiment 1 we demonstrated an effect of cognitive load such that there was a lower proportion of fixations and time spent fixating toward the confederate in the load condition. A similar pattern of results was found in Experiment 2 when a within-subject design was used. In Experiment 3, which employed a less authentic social situation (i.e., video), a similar effect of cognitive load was observed. Collectively, these results suggest attentional resources play a central role in social attentional behaviors in both authentic (real-world) and less authentic (video recorded) situations.

Sensory Interactive Table (SIT)-Development of a Measurement Instrument to Support Healthy Eating in a Social Dining Setting

This paper presents the Sensory Interactive Table (SIT): an instrumented, interactive dining table. Through the use of load cells and LEDs that are embedded in the table surface, SIT allows us to study: (1) the eating behaviors of people in a social setting, (2) the social interactions around the eating behaviors of people in a social setting, and (3) the continuous cycle of feedback through LEDs on people’s eating behavior and their response to this feedback in real time, to ultimately create an effective dietary support system. This paper presents the hard- and software specifications of the system, and it shows the potential of the system to capture mass-related dimensions in real time and with high accuracy and spatial resolution.

The 'Real-World Approach' and Its Problems: A Critique of the Term Ecological Validity

A popular goal in psychological science is to understand human cognition and behavior in the 'real-world.' In contrast, researchers have typically conducted their research in experimental research settings, a.k.a. the 'psychologist's laboratory.' Critics have often questioned whether psychology's laboratory experiments permit generalizable results. This is known as the 'real-world or the lab'-dilemma. To bridge the gap between lab and life, many researchers have called for experiments with more 'ecological validity' to ensure that experiments more closely resemble and generalize to the 'real-world.' However, researchers seldom explain what they mean with this term, nor how more ecological validity should be achieved. In our opinion, the popular concept of ecological validity is ill-formed, lacks specificity, and falls short of addressing the problem of generalizability. To move beyond the 'real-world or the lab'-dilemma, we believe that researchers in psychological science should always specify the particular context of cognitive and behavioral functioning in which they are interested, instead of advocating that experiments should be more 'ecologically valid' in order to generalize to the 'real-world.' We believe this will be a more constructive way to uncover the context-specific and context-generic principles of cognition and behavior.

Inferring Interactivity From Gaze Patterns During Triadic Person-Object-Agent Interactions

Observing others' gaze informs us about relevant matters in the environment. Humans' sensitivity to gaze cues and our ability to use this information to focus our own attention is crucial to learning, social coordination, and survival. Gaze can also be a deliberate social signal which captures and directs the gaze of others toward an object of interest. In the current study, we investigated whether the intention to actively communicate one's own attentional focus can be inferred from the dynamics of gaze alone. We used a triadic gaze interaction paradigm based on the recently proposed classification of attentional states and respective gaze patterns in person-object-person interactions, the so-called "social gaze space (SGS)." Twenty-eight participants interacted with a computer controlled virtual agent while they assumed to interact with a real human. During the experiment, the virtual agent engaged in various gaze patterns which were determined by the agent's attentional communicative state, as described by the concept of SGS. After each interaction, participants were asked to judge whether the other person was trying to deliberately interact with them. Results show that participants were able to infer the communicative intention solely from the agent's gaze behavior. The results substantiate claims about the pivotal role of gaze in social coordination and relationship formation. Our results further reveal that social expectations are reflected in differential responses to the displayed gaze patterns and may be crucial for impression formation during gaze-based interaction. To the best of our knowledge, this is the first study to document the experience of interactivity in continuous and contingent triadic gaze interactions.

Eye tracker as an implied social presence: awareness of being eye-tracked induces social-norm-based looking behaviour

Human behaviour is not only influenced by the physical presence of others, but also implied social presence. This study examines the impact of awareness of being eye-tracked on eye movement behaviour in a laboratory setting. During a classic yes/no face recognition task, participants were made to believe that their eye movements were recorded (or not recorded) by eye trackers. Their looking patterns with and without the awareness of being eye-tracked were compared while perceiving social (faces, faces-and-bodies) and non-social (inanimate objects) video stimuli. Area-of-interest (AOI) analysis revealed that misinformed participants (who were not aware that their eye movements were being recorded) looked more at the body (chest and waist) compared to informed participants (who believed they were being eye-tracked), whereas informed participants fixated longer on the mouth and shorter on the eyes of female models than misinformed participants did. These findings highlight the potential impact of an awareness of being eye tracked on one’s eye movement pattern when perceiving a social stimulus. We conclude that even within laboratory settings an eye tracker may function as an implied social presence that leads individuals to modify their eye movement behaviour according to socially-derived inhibitory norms.

Socially Communicative Eye Contact and Gender Affect Memory

Because of their value as a socially communicative cue, researchers have strived to understand how the gaze of other people influences a variety of cognitive processes. Recent work in social attention suggests that the use of images of people in laboratory studies, as a substitute for real people, may not effectively test socially communicative aspects of eye gaze. As attention affects many other cognitive processes, it is likely that social attention between real individuals could also affect other cognitive processes, such as memory. However, from previous work alone, it is unclear whether, and if so how, socially communicative eye gaze affects memory. The present studies test the assumption that socially communicative aspects of eye gaze may impact memory by manipulating the eye gaze of a live speaker in the context of a traditional recognition paradigm used frequently in the laboratory. A female (Experiment 1) or male (Experiment 2) investigator read words aloud and varied whether eye contact was, or was not, made with a participant. With both female and male investigators, eye contact improved word recognition only for female participants and hindered word recognition in male participants. When a female investigator prolonged their eye contact (Experiment 3) to provide a longer opportunity to both observe and process the investigator's eye gaze, the results replicated the findings from Experiments 1 and 2. The findings from Experiments 1-3 suggest that females interpret and use the investigator's eye gaze differently than males. When key aspects from the previous experiments were replicated in a noncommunicative situation (i.e., when a video of a speaker is used instead of a live speaker; Experiment 4), the memory effects observed previously in response to eye gaze were eliminated. Together, these studies suggest that it is the socially communicative aspects of eye gaze from a real person that influence memory. The findings reveal the importance of using social cues that are communicative in nature (e.g., real people) when studying the relationship between social attention and memory.

Social attention biases in juvenile wild vervet monkeys: implications for socialisation and social learning processes

The concept of directed social learning predicts that social learning opportunities for an individual will depend on social dynamics, context and demonstrator identity. However, few empirical studies have examined social attention biases in animal groups. Sex-based and kinship-based biases in social learning and social attention towards females have been shown in a despotic and female philopatric primate: the vervet monkey (Chlorocebus pygerythrus). The present study examined social attention during the juvenile period. Social attention was recorded through 5-min focal observations during periods of natural foraging. Kin emerged as the most important focus of social attention in juveniles, intensified by biased spatial proximity towards matrilineal related members. The highest-ranking conspecifics were more frequently observed by juveniles than low-ranking ones. Additionally, younger and orphaned juveniles showed higher levels of social attention overall, compared to other age categories. No effect of the juvenile's hierarchical rank was detected, suggesting that the variation in social attention recorded reflects different biases and stages of social learning and socialisation, rather than social anxiety. Juvenile females tended to exhibit a dominance-based bias more strongly than did males. This might be explained by a greater emphasis on attaining social knowledge during juvenile socialisation in the philopatric sex. Moreover, despite a preferred association between juveniles, social attention was more often directed to adults, suggesting that adults may still be more often chosen as a target of attention independent of their dominance rank.

The Role of Eye Gaze During Natural Social Interactions in Typical and Autistic People

Social interactions involve complex exchanges of a variety of social signals, such as gaze, facial expressions, speech and gestures. Focusing on the dual function of eye gaze, this review explores how the presence of an audience, communicative purpose and temporal dynamics of gaze allow interacting partners to achieve successful communication. First, we focus on how being watched modulates social cognition and behavior. We then show that the study of interpersonal gaze processing, particularly gaze temporal dynamics, can provide valuable understanding of social behavior in real interactions. We propose that the Interpersonal Gaze Processing model, which combines both sensing and signaling functions of eye gaze, provides a framework to make sense of gaze patterns in live interactions. Finally, we discuss how autistic individuals process the belief in being watched and interpersonal dynamics of gaze, and suggest that systematic manipulation of factors modulating gaze signaling can reveal which aspects of social eye gaze are challenging in autism.

Task instructions can accelerate the early preference for social features in naturalistic scenes

Previous research demonstrated that humans rapidly and reflexively prioritize social features (especially heads and faces) irrespective of their physical saliency when freely viewing naturalistic scenes. In the current study, we investigated whether this preference for social elements already occurs maximally fast during free exploration or whether it is possible to additionally accelerate it by means of top-down instructions. To examine this question, we presented participants with colour photographs of naturalistic scenes containing social features (e.g. heads and bodies) while recording their eye movements. For half of the stimuli, observers were instructed to freely view the images; for the other half of the stimuli, their task was to spot depicted people as fast as possible. We replicated that social elements (especially heads) were rapidly preferred over physically salient image parts. Moreover, we found the orienting towards social elements to be additionally enhanced and accelerated when participants were instructed to detect people quickly. Importantly, this effect was strongest for heads and already evident at the very first fixation. Thus, the present study not only corroborates that the prioritization of social features in naturalistic scenes partially relies on reflexive processes, but also demonstrates that these mechanisms can be additionally accelerated by top-down instructions.

The eyes do not have it after all? Attention is not automatically biased towards faces and eyes

It is commonly accepted that attention is spontaneously biased towards faces and eyes. However, the role of stimulus features and task settings in this finding has not yet been systematically investigated. Here, we tested if faces and facial features bias attention spontaneously when stimulus factors, task properties, response conditions, and eye movements are controlled. In three experiments, participants viewed face, house, and control scrambled face-house images in an upright and inverted orientation. The task was to discriminate a target that appeared with equal probability at the previous location of the face, house, or the control image. In all experiments, our data indicated no spontaneous biasing of attention for targets occurring at the previous location of the face. Experiment 3, which measured oculomotor biasing, suggested a reliable but infrequent saccadic bias towards the eye region of upright faces. Importantly, these results did not reflect our specific laboratory settings, as in Experiment 4, we present a full replication of a classic finding in the literature demonstrating reliable social attention bias. Together, these data suggest that attentional biasing for social information is task and context mediated, and less robust than originally thought.

Why are you looking at me? It's because I'm talking, but mostly because I'm staring or not doing much

Our attention is particularly driven toward faces, especially the eyes, and there is much debate over the factors that modulate this social attentional orienting. Most of the previous research has presented faces in isolation, and we tried to address this shortcoming by measuring people's eye movements whilst they observe more naturalistic and varied social interactions. Participants' eye movements were monitored whilst they watched three different types of social interactions (monologue, manual activity, active attentional misdirection), which were either accompanied by the corresponding audio as speech or by silence. Our results showed that (1) participants spent more time looking at the face when the person was giving a monologue, than when he/she was carrying out manual activities, and in the latter case they spent more time fixating on the person's hands. (2) Hearing speech significantly increases the amount of time participants spent looking at the face (this effect was relatively small), although this was not accounted for by any increase in mouth-oriented gaze. (3) Participants spent significantly more time fixating on the face when direct eye contact was established, and this drive to establish eye contact was significantly stronger in the manual activities than during the monologue. These results highlight people's strategic top-down control over when they attend to faces and the eyes, and support the view that we use our eyes to signal non-verbal information.

Affective Eye Contact: An Integrative Review

In recent years, many studies have shown that perceiving other individuals' direct gaze has robust effects on various attentional and cognitive processes. However, considerably less attention has been devoted to investigating the affective effects triggered by eye contact. This article reviews research concerning the effects of others' gaze direction on observers' affective responses. The review focuses on studies in which affective reactions have been investigated in well-controlled laboratory experiments, and in which contextual factors possibly influencing perceivers' affects have been controlled. Two important themes emerged from this review. First, explicit affective evaluations of seeing another's direct versus averted gaze have resulted in rather inconsistent findings; some studies report more positive subjective feelings to direct compared to averted gaze, whereas others report the opposite pattern. These contradictory findings may be related, for example, to differences between studies in terms of the capability of direct-gaze stimuli to elicit feelings of self-involvement. Second, studies relying on various implicit measures have reported more consistent results; they indicate that direct gaze increases affective arousal, and more importantly, that eye contact automatically evokes a positively valenced affective reaction. Based on the review, possible psychological mechanisms for the positive affective reactions elicited by eye contact are described.

How attention gates social interactions

Social interactions are at the core of social life. However, humans selectively choose their exchange partners and do not engage in all available opportunities for social encounters. In this review, we argue that attentional systems play an important role in guiding the selection of social interactions. Supported by both classic and emerging literature, we identify and characterize the three core processes-perception, interpretation, and evaluation-that interact with attentional systems to modulate selective responses to social environments. Perceptual processes facilitate attentional prioritization of social cues. Interpretative processes link attention with understanding of cues' social meanings and agents' mental states. Evaluative processes determine the perceived value of the source of social information. The interplay between attention and these three routes of processing places attention in a powerful role to manage the selection of the vast amount of social information that individuals encounter on a daily basis and, in turn, gate the selection of social interactions.

Social Beliefs and Visual Attention: How the Social Relevance of a Cue Influences Spatial Orienting

We are highly tuned to each other's visual attention. Perceiving the eye or hand movements of another person can influence the timing of a saccade or the reach of our own. However, the explanation for such spatial orienting in interpersonal contexts remains disputed. Is it due to the social appearance of the cue—a hand or an eye—or due to its social relevance—a cue that is connected to another person with attentional and intentional states? We developed an interpersonal version of the Posner spatial cueing paradigm. Participants saw a cue and detected a target at the same or a different location, while interacting with an unseen partner. Participants were led to believe that the cue was either connected to the gaze location of their partner or was generated randomly by a computer (Experiment 1), and that their partner had higher or lower social rank while engaged in the same or a different task (Experiment 2). We found that spatial cue‐target compatibility effects were greater when the cue related to a partner's gaze. This effect was amplified by the partner's social rank, but only when participants believed their partner was engaged in the same task. Taken together, this is strong evidence in support of the idea that spatial orienting is interpersonally attuned to the social relevance of the cue—whether the cue is connected to another person, who this person is, and what this person is doing—and does not exclusively rely on the social appearance of the cue. Visual attention is not only guided by the physical salience of one's environment but also by the mental representation of its social relevance.

Preferential Processing of Social Features and Their Interplay with Physical Saliency in Complex Naturalistic Scenes

According to so-called saliency-based attention models, attention during free viewing of visual scenes is particularly allocated to physically salient image regions. In the present study, we assumed that social features in complex naturalistic scenes would be processed preferentially irrespective of their physical saliency. Therefore, we expected worse prediction of gazing behavior by saliency-based attention models when social information is present in the visual field. To test this hypothesis, participants freely viewed color photographs of complex naturalistic social (e.g., including heads, bodies) and non-social (e.g., including landscapes, objects) scenes while their eye movements were recorded. In agreement with our hypothesis, we found that social features (especially heads) were heavily prioritized during visual exploration. Correspondingly, the presence of social information weakened the influence of low-level saliency on gazing behavior. Importantly, this pattern was most pronounced for the earliest fixations indicating automatic attentional processes. These findings were further corroborated by a linear mixed model approach showing that social features (especially heads) add substantially to the prediction of fixations beyond physical saliency. Taken together, the current study indicates gazing behavior for naturalistic scenes to be better predicted by the interplay of social and physically salient features than by low-level saliency alone. These findings strongly challenge the generalizability of saliency-based attention models and demonstrate the importance of considering social influences when investigating the driving factors of human visual attention.

Flexible Coordination of Stationary and Mobile Conversations with Gaze: Resource Allocation among Multiple Joint Activities

Gaze is instrumental in coordinating face-to-face social interactions. But little is known about gaze use when social interactions co-occur with other joint activities. We investigated the case of walking while talking. We assessed how gaze gets allocated among various targets in mobile conversations, whether allocation of gaze to other targets affects conversational coordination, and whether reduced availability of gaze for conversational coordination affects conversational performance and content. In an experimental study, pairs were videotaped in four conditions of mobility (standing still, talking while walking along a straight-line itinerary, talking while walking along a complex itinerary, or walking along a complex itinerary with no conversational task). Gaze to partners was substantially reduced in mobile conversations, but gaze was still used to coordinate conversation via displays of mutual orientation, and conversational performance and content was not different between stationary and mobile conditions. Results expand the phenomena of multitasking to joint activities.

Real Person Interaction in Visual Attention Research

Abstract. An important development in cognitive psychology in the past decade has been the examination of visual attention during real social interaction. This contrasts traditional laboratory studies of attention, including “social attention,” in which observers perform tasks alone. In this review, we show that although the lone-observer method has been central to attention research, real person interaction paradigms have not only uncovered the processes that occur during “joint attention,” but have also revealed attentional processes previously thought not to occur. Furthermore, the examination of some visual attention processes almost invariably requires the use of real person paradigms. While we do not argue for an increase in “ecological validity” for its own sake, we do suggest that research using real person interaction has greatly benefited the development of visual attention theories.

The duality of gaze: eyes extract and signal social information during sustained cooperative and competitive dyadic gaze

In contrast to non-human primate eyes, which have a dark sclera surrounding a dark iris, human eyes have a white sclera that surrounds a dark iris. This high contrast morphology allows humans to determine quickly and easily where others are looking and infer what they are attending to. In recent years an enormous body of work has used photos and schematic images of faces to study these aspects of social attention, e.g., the selection of the eyes of others and the shift of attention to where those eyes are directed. However, evolutionary theory holds that humans did not develop a high contrast morphology simply to use the eyes of others as attentional cues; rather they sacrificed camouflage for communication, that is, to signal their thoughts and intentions to others. In the present study we demonstrate the importance of this by taking as our starting point the hypothesis that a cornerstone of non-verbal communication is the eye contact between individuals and the time that it is held. In a single simple study we show experimentally that the effect of eye contact can be quickly and profoundly altered merely by having participants, who had never met before, play a game in a cooperative or competitive manner. After the game participants were asked to make eye contact for a prolonged period of time (10 min). Those who had played the game cooperatively found this terribly difficult to do, repeatedly talking and breaking gaze. In contrast, those who had played the game competitively were able to stare quietly at each other for a sustained period. Collectively these data demonstrate that when looking at the eyes of a real person one both acquires and signals information to the other person. This duality of gaze is critical to non-verbal communication, with the nature of that communication shaped by the relationship between individuals, e.g., cooperative or competitive.

"She got more than me". Social comparison and the social context of eating

Eating is a social activity for most people. Other people influence what and how much an individual chooses and eats. Such social influence on eating has long been recognized and studied, but we contend here that one important social influence factor, social comparison, has been largely overlooked by researchers. We review the literature on comparing oneself to others on eating and weight-related dimensions, which appears to have an effect not only on eating per se, but also on self-image, body dissatisfaction, and emotions. Social comparison processes may well underlie many of the social influence findings discussed in this special issue.

The influence of emotional facial expressions on gaze-following in grouped and solitary pedestrians

The mechanisms contributing to collective attention in humans remain unclear. Research indicates that pedestrians utilise the gaze direction of others nearby to acquire environmentally relevant information, but it is not known which, if any, additional social cues influence this transmission. Extending upon previous field studies, we investigated whether gaze cues paired with emotional facial expressions (neutral, happy, suspicious and fearsome) of an oncoming walking confederate modulate gaze-following by pedestrians moving in a natural corridor. We found that pedestrians walking alone were not sensitive to this manipulation, while individuals traveling together in groups did reliably alter their response in relation to emotional cues. In particular, members of a collective were more likely to follow gaze cues indicative of a potential threat (i.e., suspicious or fearful facial expression). This modulation of visual attention dependent on whether pedestrians are in social aggregates may be important to drive adaptive exploitation of social information, and particularly emotional stimuli within natural contexts.