The Motivational Salience of Faces Is Related to Both Their Valence and Dominance

Comparison of face-based and voice-based first impressions in a Chinese sample

People often form first impressions of others based on face and/or voice cues. This study aimed to compare the first impressions formed under these two cues. First, we compared free descriptions based on face and voice cues and found differences in the content and frequency of the personality words. We then compiled three wordlists used for face-based and voice-based first impression evaluations separately or simultaneously. Second, using these wordlists, we compared face-based and voice-based first impression ratings and found that both had significant intra-rater and inter-rater reliability. However, using the mean of the actors' self-rating and their acquaintance rating as the validity criterion, only the ratings of 'ingenuous' and 'mature' traits in the face-based first impression evaluation were significantly correlated with the validity criterion. Factor analysis revealed that face-based first impression had the dimensions of capability and approachability, while voice-based first impression had capability, approachability and reliability. The findings indicate that stable first impressions can be formed by either face or voice cues. However, the specific composition of impressions will vary between the cues. These results also provide a foundation for studying first impressions formed by an integrated perception of voice and face cues.

ERPs responses to dominance features from human faces

Social dominance is an important feature of social life. Dominance has been proposed to be one of two trait dimensions underpinning social judgments of human faces. Yet, the neural bases of the ability to identify different dominance levels in others based on intrinsically facial cues remains poorly understood. Here, we used event-related potentials to determine the temporal dynamics of facial dominance evaluation based on facial features signaling physical strength/weakness in humans. Twenty-seven participants performed a dominance perception task where they passively viewed faces with different dominance levels. Dominance levels did not modulate an early component of face processing, known as the N170 component, but did modulate the late positive potential (LPP) component. These findings indicate that participants inferred dominance levels at a late stage of face evaluation. Furthermore, the highest level of dominant faces and the lowest level of submissive faces both elicited higher LPP amplitudes than faces with a neutral dominance level. Taken together, the present study provides new insights regarding the dynamics of the neurocognitive processes underlying facial dominance evaluation.

In the Face of Opportunities: Facial Structures of Scientists Shape Expectations of STEM Environments

Impressions of role leaders provide information about anticipated opportunities in a role, and these perceptions can influence attitudes about science, technology, engineering, and mathematics (STEM) pathways. Specifically, the facial structures of role leaders influenced perceived affordances of working with that person, such as the availability of communal and agentic opportunities (e.g., mentorship; achievement). STEM faculty with trustworthy (relative to dominant) faces were seen as valuing communal goals (Studies 1-3), and in turn, perceived as affording both communal and agentic opportunities in their research groups (Studies 2-3b). These heightened goal opportunities aligned with perceptions that trustworthy-faced advisors would enact more group-supportive behaviors (Study 2). Consequently, students anticipated fairer treatment and reported greater interest in labs directed by trustworthy- than dominant-faced leaders (Studies 3a-4a), even when images were accompanied by explicit information about leaders' collaborative behavior (Study 4b). The faces of leaders can thus function as the "face" of that role and the surrounding culture.

Understanding one's character through the voice: Dimensions of personality perception from Chinese greeting word "Ni Hao"

Previous western studies revealed a two-dimensional model (valence and dominance) in voice impressions. To explore the cross-cultural validity of this model, the present study recruited Chinese participants to evaluate other people's personality from recordings of Chinese vocal greeting word "Ni Hao". Principal Component Analysis (PCA) with Varimax Rotation and Parallel Analysis was used to investigate the dimensions underlying personality judgments. The results also revealed a two-dimensional model: approachability and capability. The approachability dimension was similar to the valence dimension reported in a previous study. It indicated that the approachability/valence dimension has cross-cultural commonality. Unlike the dimension of dominance which was closely related to aggressiveness, the dimension of capability emphasized the social aspects of capability such as intellectuality, social skills, and tenacity. In addition, the acoustic parameters that were used to infer the personality of speakers, as well as the relationship between vocal attractiveness and the personality dimensions of voice, were also partially different from the findings in Western culture.

To which world regions does the valence-dominance model of social perception apply?

Over the past 10 years, Oosterhof and Todorov's valence-dominance model has emerged as the most prominent account of how people evaluate faces on social dimensions. In this model, two dimensions (valence and dominance) underpin social judgements of faces. Because this model has primarily been developed and tested in Western regions, it is unclear whether these findings apply to other regions. We addressed this question by replicating Oosterhof and Todorov's methodology across 11 world regions, 41 countries and 11,570 participants. When we used Oosterhof and Todorov's original analysis strategy, the valence-dominance model generalized across regions. When we used an alternative methodology to allow for correlated dimensions, we observed much less generalization. Collectively, these results suggest that, while the valence-dominance model generalizes very well across regions when dimensions are forced to be orthogonal, regional differences are revealed when we use different extraction methods and correlate and rotate the dimension reduction solution. PROTOCOL REGISTRATION: The stage 1 protocol for this Registered Report was accepted in principle on 5 November 2018. The protocol, as accepted by the journal, can be found at https://doi.org/10.6084/m9.figshare.7611443.v1 .

Personalized quantification of facial normality: a machine learning approach

What is a normal face? A fundamental task for the facial reconstructive surgeon is to answer that question as it pertains to any given individual. Accordingly, it would be important to be able to place the facial appearance of a patient with congenital or acquired deformity numerically along their own continuum of normality, and to measure any surgical changes against such a personalized benchmark. This has not previously been possible. We have solved this problem by designing a computerized model that produces realistic, normalized versions of any given facial image, and objectively measures the perceptual distance between the raw and normalized facial image pair. The model is able to faithfully predict human scoring of facial normality. We believe this work represents a paradigm shift in the assessment of the human face, holding great promise for development as an objective tool for surgical planning, patient education, and as a means for clinical outcome measurement.

"Reading the Mind in the Eyes" in Autistic Adults is Modulated by Valence and Difficulty: An InFoR Study

Autism spectrum disorders (ASD) are heterogeneous and complex neurodevelopmental conditions that urgently need reliable and sensitive measures to inform diagnosis properly. The Reading the Mind in the Eyes Task (or Eyes Test from now on) is widely used for this purpose. A recent study showed that subcategories of items of the children version of the Eyes Test could be especially discriminative to distinguish ASD and control children. Here, we analyzed the performance on the Eyes Test of 30 high functioning (IQ > 70) adults with ASD and 29 controls from the InFoR cohort multicentric study, using a Generalized Linear Mixed Model. We found that valence and difficulty modulate the performance on the Eyes Test, with easy and positive items being the most discriminative to distinguish ASD and controls. In particular, we suggest this result might be actionable to discriminate ASD patients from controls in subgroups where their overall scores show less difference with controls. We propose for future research the computation of two additional indexes when using the Eyes Test: the first focusing on the easy and positive items (applying a threshold of 70% of correct responses for these items, above which people are at very low risk of having ASD) and the second focusing on the performance gain from difficult to easy items (with a progression of less than 15% showing high risk of having ASD). Our findings open the possibility for a major change in how the Eyes Test is used to inform diagnosis in ASD.

Lay Summary

The Eyes Test is used worldwide to inform autism spectrum disorders (ASD) diagnosis. We show here that ASD and neurotypical adults show the most difference in performance on subgroups of items: ASD adults do not improve as expected when comparing easy and difficult items, and they do not show an improvement for items displaying a positive feeling. We advise clinicians to focus on these comparisons to increase the property of the test to distinguish people with ASD from neurotypical adults.

Context-specific effects of facial dominance and trustworthiness on hypothetical leadership decisions

Social judgments of faces predict important social outcomes, including leadership decisions. Previous work suggests that facial cues associated with perceptions of dominance and trustworthiness have context-specific effects on leadership decisions. Facial cues linked to perceived dominance have been found to be preferred in leaders for hypothetical wartime contexts and facial cues linked to perceived trustworthiness have been found to be preferred in leaders for hypothetical peacetime contexts. Here we sought to replicate these effects using images of women’s faces, as previous studies have primarily focused on perceptions of leadership abilities from male faces, with only a handful of these including female faces. Consistent with previous work, a linear mixed effects model demonstrated that more trustworthy-looking faces were preferred in leaders during times of peace and more dominant-looking faces were preferred in leaders during times of war. These results provide converging evidence for context-specific effects of facial cues on hypothetical leadership judgments.

A Data-Driven Test for Cross-Cultural Differences in Face Preferences

Previous research has shown strong cross-cultural agreement in facial attractiveness judgments. However, these studies all used a theory-driven approach in which responses to specific facial characteristics are compared between cultures. This approach is constrained by the predictions that can be derived from existing theories and can therefore bias impressions of the extent of cross-cultural agreement in face preferences. We directly addressed this problem by using a data-driven, rather than theory-driven, approach to compare facial attractiveness judgments made by Chinese-born participants who were resident in China, Chinese-born participants currently resident in the UK, and UK-born and UK-resident White participants. Analyses of the principal components along which faces naturally varied suggested that Chinese and White UK participants used face information in different ways, at least when judging women’s facial attractiveness. In other words, the data-driven approach used in this study revealed some cross-cultural differences in face preferences that were not apparent in studies using theory-driven approaches.

A data-driven study of Chinese participants' social judgments of Chinese faces

Social judgments of faces made by Western participants are thought to be underpinned by two dimensions: valence and dominance. Because some research suggests that Western and Eastern participants process faces differently, the two-dimensional model of face evaluation may not necessarily apply to judgments of faces by Eastern participants. Here we used a data-driven approach to investigate the components underlying social judgments of Chinese faces by Chinese participants. Analyses showed that social judgments of Chinese faces by Chinese participants are partly underpinned by a general approachability dimension similar to the valence dimension previously found to underpin Western participants’ evaluations of White faces. However, we found that a general capability dimension, rather than a dominance dimension, contributed to Chinese participants’ evaluations of Chinese faces. Thus, our findings present evidence for both cultural similarities and cultural differences in social evaluations of faces. Importantly, the dimension that explained most of the variance in Chinese participants’ social judgments of faces was strikingly similar to the valence dimension previously reported for Western participants.

Experimental evidence that female rhesus macaques (Macaca mulatta) perceive variation in male facial masculinity

Among many primate species, face shape is sexually dimorphic, and male facial masculinity has been proposed to influence female mate choice and male-male competition by signalling competitive ability. However, whether conspecifics pay attention to facial masculinity has only been assessed in humans. In a study of free-ranging rhesus macaques, Macaca mulatta, we used a two-alternative look-time experiment to test whether females perceive male facial masculinity. We presented 107 females with pairs of images of male faces-one with a more masculine shape and one more feminine-and recorded their looking behaviour. Females looked at the masculine face longer than at the feminine face in more trials than predicted by chance. Although there was no overall difference in average look-time between masculine and feminine faces across all trials, females looked significantly longer at masculine faces in a subset of trials for which the within-pair difference in masculinity was most pronounced. Additionally, the proportion of time subjects looked toward the masculine face increased as the within-pair difference in masculinity increased. This study provides evidence that female macaques perceive variation in male facial shape, a necessary condition for intersexual selection to operate on such a trait. It also highlights the potential impact of perceptual thresholds on look-time experiments.

Judgements of a speaker's personality are correlated across differing content and stimulus type

It has previously been shown that first impressions of a speaker's personality, whether accurate or not, can be judged from short utterances of vowels and greetings, as well as from prolonged sentences and readings of complex paragraphs. From these studies, it is established that listeners' judgements are highly consistent with one another, suggesting that different people judge personality traits in a similar fashion, with three key personality traits being related to measures of valence (associated with trustworthiness), dominance, and attractiveness. Yet, particularly in voice perception, limited research has established the reliability of such personality judgements across stimulus types of varying lengths. Here we investigate whether first impressions of trustworthiness, dominance, and attractiveness of novel speakers are related when a judgement is made on hearing both one word and one sentence from the same speaker. Secondly, we test whether what is said, thus adjusting content, influences the stability of personality ratings. 60 Scottish voices (30 females) were recorded reading two texts: one of ambiguous content and one with socially-relevant content. One word (~500 ms) and one sentence (~3000 ms) were extracted from each recording for each speaker. 181 participants (138 females) rated either male or female voices across both content conditions (ambiguous, socially-relevant) and both stimulus types (word, sentence) for one of the three personality traits (trustworthiness, dominance, attractiveness). Pearson correlations showed personality ratings between words and sentences were strongly correlated, with no significant influence of content. In short, when establishing an impression of a novel speaker, judgments of three key personality traits are highly related whether you hear one word or one sentence, irrespective of what they are saying. This finding is consistent with initial personality judgments serving as elucidators of approach or avoidance behaviour, without modulation by time or content. All data and sounds are available on OSF (osf.io/s3cxy).

fMRI repetition suppression reveals no sensitivity to trait judgments from faces in face perception or theory-of-mind networks

The human face cues a wealth of social information, but the neural mechanisms that underpin social attributions from faces are not well known. In the current fMRI experiment, we used repetition suppression to test the hypothesis that populations of neurons in face perception and theory-of-mind neural networks would show sensitivity to faces that cue distinct trait judgments. Although faces were accurately discriminated based on associated traits, our results showed no evidence that face or theory-of-mind networks showed repetition suppression for face traits. Thus, we do not provide evidence for population coding models of face perception that include sensitivity to high and low trait features. Due to aspects of the experimental design, which bolstered statistical power and sensitivity, we have reasonable confidence that we could detect effects of a moderate size, should they exist. The null findings reported here, therefore, add value to models of neural organisation in social perception by showing instances where effects are absent or small. To test the generalisability of our findings, future work should test different types of trait judgment and different types of facial stimuli, in order to further probe the neurobiological bases of impression formation based on facial appearance.

Predicting the reward value of faces and bodies from social perception

Social judgments of faces are thought to be underpinned by two perceptual components: valence and dominance. Recent work using a standard key-press task to assess reward value found that these valence and dominance components were both positively related to the reward value of faces. Although bodies play an important role in human social interaction, the perceptual dimensions that underpin social judgments of bodies and their relationship to the reward value of bodies are not yet known. The current study investigated these issues. We replicated previous studies showing that valence and dominance underpin social judgments of faces and that both components are positively related to the reward value of faces. By contrast, social judgments of bodies were underpinned by a single component that reflected aspects of both perceived valence and perceived dominance and was positively correlated with the reward value of bodies. These results highlight differences in how observers process faces and bodies.