Behavioral community psychology: training a community board to problem solve

Assessing the Clinical or Applied Importance of Behavior Change through Social Validation

Applied behavior analysis has emphasized that the effects of treatment interventions should be evaluated in part on the basis of whether changes of clinical, social, or applied importance have been achieved. Recently, social validation has been proposed as a means of evaluating whether behavior changes achieved during treatment are clinically important. In the context of evaluating treatment outcome, social validation consists of two procedures. First, the behavior of the target subject is compared with that of his or her peers who have not been identified as problematic. Second, subjective evaluations of the target subject's behavior by individuals in the natural environment are solicited. Behavior changes can be viewed as clinically important if the intervention has brought the client's performance within the range of socially acceptable levels, as evidenced by the client's peer group, or if the client's behavior is judged by others as reflecting a qualitative improvement on global ratings. The present paper reviews the literature on social validation in applied behavior analysis and discusses problems in assessing and interpreting normative data and subjective evaluations.

Community Behavior Change

Behavioral models of community intervention are becoming increasingly prominent, but the application of behavior change procedures in community settings raises a number of practical and ethical problems. Basic impediments to program implementation are discussed and ameliorative recommendations are made. An emphasis is placed on broad assessment involving all elements of the community throughout program planning and conduct. Approaches to ethical issues in community behavior change are reviewed, and it is suggested that these ethical issues can only be adequately confronted by developing interventions designed to develop increasingly competent communities, skilled at assessing and modifying their own problem situations.

Behaviour Analysis of Social-Action Constructs: The Case of Empowerment

Many constructs used in various areas of psychology often represent some behavioural reality not yet analysed as such. Analyses of behaviours associated with these constructs might profit both behaviour analysis and the other disciplines. This paper provides a behavioural analysis of the construct of ‘empowerment’ found in community psychology. We discuss the implications for researchers attempting to combine behaviour analysis and social action.

Trends in the measurement of social validity

Since its inception in the mid-1970s, social validity has provided applied behavior analysts with a critical measure of the social impact and importance of their interventions. Recent discussion, however, has questioned the use of this construct in regard to the frequency and types of social validty measures employed in research. Despite the ensuing discussion, virtually no quantitative information has been made available to frame various perspectives and opinions. The purpose of this report is to present a content analysis of social validity measures used over the previous 20 years. Social validity was assessed along three dimensions: (a) type of assessment, (b) focus of assessment, and (c) time of assessment. Articles published in the Journal of Applied Behavior Analysis (1968-1990) and Behavior Modification (1977-1990) were surveyed. The results of the content analysis indicate that current applications of social validation procedures are presented in 20% of the articles surveyed. The majority of articles used subjective evaluation of outcomes following intervention to assess social validity. In addition, the data indicated that normative comparison was a rarely used method of social validation and that its use has been decreasing over time.

The personal life of the behavior analyst

The human species faces crises of critical proportions. Excessive population, global warming, and the anticipated descent from peak fossil-fuel extraction promise to change our future in far-reaching ways. Operant conditioning prepares the individual for a world similar to the selecting past, but our world is changing more rapidly than our adaptation. As individuals, we cannot make substantial changes in the world at large because we do not control enough reinforcers, but we can turn to the sources of our personal behavior and manipulate them. We will need help. Better organized social networks and the self-management techniques they support can promote immediate changes in consumption at home, work, and moving about in our personal worlds. Surprisingly, consuming less can lead to more satisfying and happier lives, but a better understanding of reinforcement contingencies is necessary. We can recover the strengthening effects of personal daily accomplishments that are eroded when conditioned generalized reinforcers intervene. When we get our own personal lives in order we can reduce our carbon footprints, restore the connections between our behavior and its strengthening effects, and become models worthy of imitation.

Increasing senior citizen participation in a community-based nutritious meal program

Two experiments were conducted to compare the effects of several prompting and reinforcement procedures on the participation of elderly citizens in a nutritious meal program. Experiment I employed a variation of the multiple-baseline design across three groups of approximately 60 households each. Elderly persons not previously participating in the program were introduced to the following conditions: (1) public service radio announcements for four weeks to advertise the meal program and the availability of free transportation, (2) a home visit that served as a personal invitation and a second prompt for participation, (3) a followup telephone call, and (4) an incentive menu for participation, which was sent through the mail. Results indicated that the home visits and incentives were both effective as recruitment procedures and superior to other conditions; however, incentives proved to be the most cost-effective intervention. Experiment II used a variation of the multi-element design to compare the effects of scheduled activities and incentives in maintaining higher levels of participation by those persons who had attended the meal program at least once in the past, but whose current rate of participation was low. Results showed that activities improved attendance levels somewhat and that incentives substantially increased the number of meal program participants. Data from these experiments thus indicate that relatively inexpensive procedures may be used effectively to increase the extent to which elderly persons make use of potentially beneficial community-based services.

Utilization analysis of a pedestrian safety training program

A previously developed and analyzed pedestrian safety training program was used to teach appropriate street-crossing behaviors to kindergarteners and first graders. Adult crossing guards were trained to provide pedestrian safety instruction. Trained observers monitored the quality of instructions given by crossing guards and the pedestrian behavior of young children as they crossed the street. A multiple-baseline analysis of the effects of two training programs indicated that guards were able to deliver the pedestrian safety program to several groups of children with a high degree of competence after receiving a single videotape and role playing training session. Furthermore, children's level of appropriate street crossing increased contemporaneous to the change in guard behavior both on the street where training was delivered and on a second street where no training was previously delivered. Utilization analysis of the guard training program indicated that one cannot expect to produce consistently high levels of street-crossing behavior by implementing only the "show and tell" portions of the training package. Similarly, results suggested that one is unlikely to produce consistently high quality guard training behavior by only giving written instructions describing how pedestrian training should be administered.

Community applications of instructional technology: training low-income proctors

A community education system might be most effectively implemented in low-income communities if it were deliverable by neighborhood residents. A proctor training manual, designed to teach neighborhood residents how to administer standardized learning units to their peers, was analyzed in two experiments. The results of Experiment I showed that the percentage of occurrence of proctor behaviors increased after completion of the manual. Supplementary data suggest that specified proctor behaviors generalize to actual instructional situations. The results of Experiment II showed that the percentage of occurrence of trainee behaviors was higher when instructional packages were administered by trained proctors than when administered by untrained proctors. This study demonstrates an effective procedure for training low-income community residents to serve as proctors for a community education system.

Community applications of instructional technology: teaching writers of instructional packages

A community education program, to develop a variety of performance competencies in large numbers of neighborhood residents, requires a technology for preparing learning units administerable by community members themselves. The effects of a writing manual, designed to teach nonprofessionals to prepare such instructional packages, were analyzed in two experiments. Experiment I employed a multiple-baseline design across three university student trainees. The results showed that appropriate program writing increased by 75% after completion of the manual. The results of Experiment II, with two low-income neighborhood residents serving as trainees, showed that packages produced by trained writers resulted in a greater increase in skill activities than sets of training stimuli produced by untrained writers.

Teaching pedestrian safety skills to young children: an analysis and one-year followup

Twenty-four elementary school children in grades K-3 participated in a study to teach six street-crossing skills: (1) wait at curb, (2) look all ways, (3) watch vehicle distance, (4) walk, (5) continue to look, and (6) use crosswalk. The effects of an instructional package implemented on the street corner were evaluated using a multiple-baseline design across two groups of six children at each of two schools. Rapid acquisition of pedestrian skills was evident at both schools. Average skill levels improved from 44% during baseline to 97% after training at School A and from 21% to 86% at School B. Data taken at a second street at each school were used to assess setting generality of safety behaviors. A one-year followup of 14 children indicated that pedestrian safety skills either maintained at high levels or could be quickly recovered from intermediate levels after remedial training. This research represents a first step in the solution of just one of the many community problems involving safety-deficient settings.

Some promising dimensions for behavioral community technology

In recent years, the search for effective and replicable approaches to planned change in communities has escalated. Applied behavior analysts have participated in these efforts to remedy existing community problems and to increase the capacities of community residents to meet their goals. Examples of behavioral technologies for community settings are described and their advantages are noted. Criteria for more contextually appropriate community technologies are suggested and strategies for developing behavioral methods according to these criteria are described. This paper outlines some promising dimensions for behavioral community technology and discusses several possible limitations to a behavioral approach to addressing societal problems.

Shoplifting prevention: providing information through signs

Shoplifting is one of the most frequent crimes in the United States, yet there is no agreement about effective prevention procedures. Since most prevention strategies are aimed at either increasing public awareness of the severity of the consequences or increasing the threat of detection, procedures that contain these elements were evaluated. Posting signs around a department of a department store pointing out that shoplifting is a crime, etc., partially reduced shoplifting rates. When merchandise that was frequently taken was identified by signs and stars, shoplifting decreased to near zero. Publicity campaigns to inform the public of consequences for shoplifting may produce desirable results, but identifying likely shoplifting targets, which may increase the likelihood of detection, effectively reduces shoplifting rates.

Programming Common Antecedents: A Practical Strategy for Enhancing the Generality of Learning

Four developmentally handicapped (autistic) boys in a treatment centre for behavior disordered children were taught to perform coloring and block-assembly play responses within a discrete trial format training paradigm. Two training strategies that differed with respect to antecedent cueing methods were examined. Specifically, a “naturalistic” cueing procedure, involving the simple presentation of play materials to set play in motion, was compared to the more conventional approach of giving verbal instructions to instigate play responses. Generalization across comparable play “tasks” with only naturalistic cueing was probed. Findings indicated that, with all participants, where the antecedent cues for training matched those found in the generalization condition, there was substantially more carry-over. Suggestions for future remedial practice based upon antecedent control factors are offered.

B. F. Skinner's Utopian Vision: Behind and Beyond Walden Two

This paper addresses B. F. Skinner's utopian vision for enhancing social justice and human well-being in his 1948 novel, Walden Two. In the first part, we situate the book in its historical, intellectual, and social context of the utopian genre, address critiques of the book's premises and practices, and discuss the fate of intentional communities patterned on the book. The central point here is that Skinner's utopian vision was not any of Walden Two's practices, except one: the use of empirical methods to search for and discover practices that worked. In the second part, we describe practices in Skinner's book that advance social justice and human well-being under the themes of health, wealth, and wisdom, and then show how the subsequent literature in applied behavior analysis supports Skinner's prescience. Applied behavior analysis is a measure of the success of Skinner's utopian vision: to experiment.

Evidence-based kernels: fundamental units of behavioral influence

This paper describes evidence-based kernels, fundamental units of behavioral influence that appear to underlie effective prevention and treatment for children, adults, and families. A kernel is a behavior-influence procedure shown through experimental analysis to affect a specific behavior and that is indivisible in the sense that removing any of its components would render it inert. Existing evidence shows that a variety of kernels can influence behavior in context, and some evidence suggests that frequent use or sufficient use of some kernels may produce longer lasting behavioral shifts. The analysis of kernels could contribute to an empirically based theory of behavioral influence, augment existing prevention or treatment efforts, facilitate the dissemination of effective prevention and treatment practices, clarify the active ingredients in existing interventions, and contribute to efficiently developing interventions that are more effective. Kernels involve one or more of the following mechanisms of behavior influence: reinforcement, altering antecedents, changing verbal relational responding, or changing physiological states directly. The paper describes 52 of these kernels, and details practical, theoretical, and research implications, including calling for a national database of kernels that influence human behavior.

Communication skills training for parents: experimental and social validation

Coordination of professional services of behalf of children often hinges on the involvement of informed parents. The purposes of this study were to identify and experimentally and socially validate skills required of parents for effective communication with professionals. Target skills were identified on the basis of judges' social validation ratings of (a) sample interactions between parents and professionals and (b) the behaviors comprising a resultant task analysis. Eight parents were then trained in these skills via an instructional package. Results of a multiple baseline design across subjects and grouped skill domains showed that each parent acquired the targeted skills during simulated conferences and that correct responding usually generalized to actual conferences. Independent judges validated training outcomes, and participating parents indicated satisfaction with the curriculum.

Enhancing leadership skills for community self-help organizations through behavioral instruction

Group members with skills to lead effective meetings are valuable resources of any community organization. The effects of a behaviorally based textbook and training procedures designed to teach members of community self-help groups to chair effective meetings were analyzed. Measures were collected during regularly scheduled meetings on chairperson performance, member participation, and the closure of discussion topics. The results showed that the use of specified chairperson activities increased after training for each of two chairperson trainees. Further, outcome data suggest that more decisions were made. These findings suggest that the chairperson training procedures may enhance the leadership and decision-making resources of community self-help groups.

Behavior analysis in consumer affairs: encouraging dental professionals to provide consumers with shielding from unnecessary X-ray exposure

An unobtrusive observation system was developed to determine the extent to which dental professionals in two communities provided lead shielding to patients during X-ray exams. A lengthy baseline revealed low and irregular provision of shielding among half of these professionals. Subsequently, a program was undertaken by a consumer's group in which these professionals were requested to provide shielding and were given confidential feedback regarding its use during the baseline period. The provision of shielding dramatically increased at all offices and was maintained throughout a follow-up period extending to more than 9 months after the program's implementation. Little or no generalized effect was observed in the occurrence of three collateral behaviors that were also assessed throughout the study.

Training counseling skills: an experimental analysis and social validation

A community development perspective suggests the value of using local resources to solve local problems. Two low-income staff of a community service center served as nonprofessional counselors after receiving a training program consisting of written instructions, practice, and performance feedback. The effects of the 40-hour training program were positive for both counseling and problem-solving skills. There was also evidence of generalization of counseling performance across clients, problems, and time. In addition, expert judges' ratings of performance were obtained as a measure of social validity. These findings suggest that the training procedures are effective in enhancing the counseling and problem-solving skills of low-income nonprofessionals.

Social validation: the evolution of standards of competency for target behaviors

The use of social validation procedures has become widespread in recent years. Although most researchers have used social validation procedures to select target behaviors and to evaluate whether the changes produced by a treatment program should be considered socially useful, little attention has been focused upon using the social validation process to determine the optimal levels for target behaviors. This paper suggests several ways in which social validation procedures can be employed in order to select when and how much to change target behaviors.

Behavioral community psychology: encouraging low-income parents to seek dental care for their children

The present study examined the effectiveness and cost efficiency of three different techniques to encourage low-income rural parents to seek dental care for their children. The families of 51 children who needed immediate dental care (determined by dental screening at a local school) were placed into three matched groups and randomly assigned to the treatment conditions: One Prompt (Note Only), Three Prompt (Note, Telephone Contact, Home Visit), and One Prompt plus $5 Incentive- The Three Prompt and One Prompt plus $5 Incentive were significantly more effective in initiating dental visits than the Note-Only procedure. Not only was the One Prompt plus $5 Incentive technique effective in producing a slightly larger percentage of initial dental visits compared to the Three-Prompt technique, it also produced a significantly larger number of followup visits. Furthermore, the cost-effectiveness analysis showed the Incentive condition to be less costly than the Three-Prompt condition in encouraging initial dental visits.