Social Network Analysis of COVID-19 Sentiments: 10 Metropolitan Cities in Italy

Analysis of Pharmaceutical Companies' Social Media Activity during the COVID-19 Pandemic and Its Impact on the Public

The COVID-19 pandemic, a period of great turmoil, was coupled with the emergence of an "infodemic", a state when the public was bombarded with vast amounts of unverified information from dubious sources that led to a chaotic information landscape. The excessive flow of messages to citizens, combined with the justified fear and uncertainty imposed by the unknown virus, cast a shadow on the credibility of even well-intentioned sources and affected the emotional state of the public. Several studies highlighted the mental toll this environment took on citizens by analyzing their discourse on online social networks (OSNs). In this study, we focus on the activity of prominent pharmaceutical companies on Twitter, currently known as X, as well as the public's response during the COVID-19 pandemic. Communication between companies and users is examined and compared in two discrete channels, the COVID-19 and the non-COVID-19 channel, based on the content of the posts circulated in them in the period between March 2020 and September 2022, while the emotional profile of the content is outlined through a state-of-the-art emotion analysis model. Our findings indicate significantly increased activity in the COVID-19 channel compared to the non-COVID-19 channel while the predominant emotion in both channels is joy. However, the COVID-19 channel exhibited an upward trend in the circulation of fear by the public. The quotes and replies produced by the users, with a stark presence of negative charge and diffusion indicators, reveal the public's preference for promoting tweets conveying an emotional charge, such as fear, surprise, and joy. The findings of this research study can inform the development of communication strategies based on emotion-aware messages in future crises.

Analyzing Spanish-Language Public Sentiment in the Context of a Pandemic and Social Unrest: The Panama Case

Over the past decade, an increase in global connectivity and social media users has changed the way in which opinions and sentiments are shared. Platforms such as Twitter can act as public forums for expressing opinions on non-personal matters, but often also as an outlet for individuals to share their feelings and personal thoughts. This becomes especially evident during times of crisis, such as a massive civil disorder or a pandemic. This study proposes the estimation and analysis of sentiments expressed by Twitter users of the Republic of Panama during the years 2019 and 2020. The proposed workflow is comprised of the extraction, quantification, processing and analysis of Spanish-language Twitter data based on Sentiment Analysis. This case of study highlights the importance of developing natural language processing resources explicitly devised for supporting opinion mining applications in Latin American countries, where language regionalisms can drastically change the lexicon on each country. A comparative analysis performed between popular machine learning algorithms demonstrated that a version of a distributed gradient boosting algorithm could infer sentiment polarity contained in Spanish text in an accurate and time-effective manner. This algorithm is the tool used to analyze over 20 million tweets produced between the years of 2019 and 2020 by residents of the Republic of Panama, accurately displaying strong sentiment responses to events occurred in the country over the two years that the analysis performed spanned. The obtained results highlight the potential that methodologies such as the one proposed in this study could have for transparent government monitoring of responses to public policies on a population scale.