Women-Focused Nonprofit Organizations and Their Use of Twitter During the COVID-19 Pandemic: Characterizing a Gendered Pandemic Through Information, Community, and Action

This study investigates how gender-focused nonprofit organizations used Twitter to advocate on behalf of women and girls during the initial stage of the COVID-19 pandemic. We collected tweets from five nonprofits including Canadian Women's Foundation, Anova, UN Women, National Organization for Women, and Planned Parenthood. Through thematic analysis, we identified nine gender-related themes: safety, physical health, mental health, labor, economic situation, intersectional concerns, leadership, the role of gender in pandemic response and recovery plans, and supporting women's organizations. A subsequent content analysis revealed that women's safety, labor, and economic situation were the most prominent themes. It was also revealed that safety and intersectional concerns were raised by all organizations. We applied the theoretical framework of microblogging functions which distinguishes between information-, community-, and action-oriented tweets. Most of the tweets in our study were informational, much fewer were associated with calls to action and community engagement. Our analysis also revealed relationships between the microblogging functions and the tweets' content themes. We found that informational tweets addressed women's safety, physical health, economic situation, and the role of gender in pandemic response and recovery plans, while community-oriented tweets addressed women's labor, leadership, and supporting women's organizations. Finally, each microblogging function elicited different levels of user engagement on Twitter, with the community-oriented function receiving the largest number of "likes" compared with the information- and action-oriented functions. Our study adds to the growing body of research on social media use by feminist groups and provides novel theoretical insights by expanding the microblogging framework.

Quantifying depression-related language on social media during the COVID-19 pandemic

Introduction

The COVID-19 pandemic had clear impacts on mental health. Social media presents an opportunity for assessing mental health at the population level.

Objectives

1) Identify and describe language used on social media that is associated with discourse about depression. 2) Describe the associations between identified language and COVID-19 incidence over time across several geographies.

Methods

We create a word embedding based on the posts in Reddit's /r/Depression and use this word embedding to train representations of active authors. We contrast these authors against a control group and extract keywords that capture differences between the two groups. We filter these keywords for face validity and to match character limits of an information retrieval system, Elasticsearch. We retrieve all geo-tagged posts on Twitter from April 2019 to June 2021 from Seattle, Sydney, Mumbai, and Toronto. The tweets are scored with BM25 using the keywords. We call this score rDD. We compare changes in average score over time with case counts from the pandemic's beginning through June 2021.

Results

We observe a pattern in rDD across all cities analyzed: There is an increase in rDD near the start of the pandemic which levels off over time. However, in Mumbai we also see an increase aligned with a second wave of cases.

Conclusions

Our results are concordant with other studies which indicate that the impact of the pandemic on mental health was highest initially and was followed by recovery, largely unchanged by subsequent waves. However, in the Mumbai data we observed a substantial rise in rDD with a large second wave. Our results indicate possible un-captured heterogeneity across geographies, and point to a need for a better understanding of this differential impact on mental health.

The role of communication technology across the life course: A field guide to social support in East York

This paper builds on a body of work over the decades that examines how East Yorkers give and receive support. We go beyond the earlier work taking into consideration communication technologies and how they play a role in the ways people exchange social support across the life course. We draw on 101 in-depth interviews conducted in 2013-2014 to shed light on the support networks of a sample of East York residents and discern the role of communication technologies in the exchange of different types of social support across age groups. Our findings show that not much has changed since the 1960s in terms of the social ties that our sample of East Yorkers have, and the types of support mobilized via social networks: companionship, small and large services, emotional aid, and financial support. What has changed is how communication technologies interweave in complex ways with different types of social ties (partners, siblings, friends, etc.) to mobilize social support. We found that communication technologies helped siblings and extended kin to increase the frequency of interaction and help exchange support at a distance. Communication technologies helped solidify friendship ties by providing a continuous flow of interaction. We draw implications for theories of social support and for social policy associated with interventions aimed at helping vulnerable groups cope in hard times such as the COVID-19 pandemic.

Public health agencies outreach through Instagram during the COVID-19 pandemic: Crisis and Emergency Risk Communication perspective

BACKGROUND

Governmental and non-governmental institutions increasingly use social media as a strategic tool for public outreach. Global spread, promptness, and dialogic potentials make these platforms ideal for public health monitoring and emergency communication in crises such as COVID-19.

OBJECTIVE

Drawing on the Crisis and Emergency Risk Communication framework, we sought to examine how leading health organizations use Instagram for communicating and engaging during the COVID-19 pandemic.

METHODS

We manually retrieved Instagram posts together with relevant metadata of four health organizations (WHO, CDC, IFRC, and NHS) shared between January 1, 2020, and April 30, 2020. Two coders manually coded the analytical sample of 269 posts related to COVID-19 on dimensions including content theme, gender depiction, person portrayal, and image type. We further analyzed engagement indices associated with the coded dimensions.

RESULTS

The CDC and WHO were the most active of all the assessed organizations with respect to the number of posts, reach, and engagement indices. Most of the posts were about personal preventive measures and mitigation, general advisory and vigilance, and showing gratitude and resilience. An overwhelming level of engagement was observed for posts representing celebrity, clarification, and infographics.

CONCLUSIONS

Instagram can be an effective tool for health organizations to convey their messages during crisis communication, notably through celebrity involvement, clarification posts, and the use of infographics. There is much opportunity to strengthen the role of health organizations in countering misinformation on social media by providing accurate information, directing users to credible sources, and serving as a fact-check for false information.

Illusions of a “Bond”: tagging cultural products across online platforms

Purpose

Most studies pertaining to social tagging focus on one platform or platform type, thus limiting the scope of their findings. The purpose of this paper is to explore social tagging practices across four platforms in relation to cultural products associated with the book Casino Royale, by Ian Fleming.

Design/methodology/approach

A layered and nested case study approach was used to analyse data from four online platforms: Goodreads, Last.fm, WordPress, and public library social discovery platforms. The top-level case study focuses on the book Casino Royale, by Ian Fleming and its derivative products. The analysis of tagging practices in each of the four online platforms is nested within the top-level case study. Casino Royale was conceptualized as a cultural product (the book), its derived products (e.g. movies, theme songs), as well as a keyword in blogs. A qualitative, inductive, and context-specific approach was chosen to identify commonalities in tagging practices across platforms whilst taking into account the uniqueness of each platform.

Findings

The four platforms comprise different communities of users, each platform with its own cultural norms and tagging practices. Traditional access points in the library catalogues focused on the subject, location, and fictitious characters of the book. User-generated content across the four platforms emphasized historical events and periods related to the book, and highlighted more subjective access points, such as recommendations, tone, mood, reaction, and reading experience. Revealing shifts occur in the tags between the original book and its cultural derivatives: Goodreads and library catalogues focus almost exclusively on the book, while Last.fm and WordPress make in addition cross-references to a wider range of different cultural products, including books, movies, and music. The analyses also yield apparent similarities in certain platforms, such as recurring terms, phrasing and composite or multifaceted tags, as well as a strong presence of genre-related terms for the book and music.

Originality/value

The layered and nested case study approach presents a more comprehensive theoretical viewpoint and methodological framework by which to explore the study of user-generated metadata pertaining to a range of related cultural products across a variety of online platforms.

Local Virtuality in a High-Tech Networked Organization

What are networked organizations? The focus of discussions of the networked organization has been on the boundary-spanning nature of these new organizational structures. Yet, the role of the group in these networked organizations has remained unclear. Furthermore, little is known about how computer-mediated communication is used to bridge group and organizational boundaries. In particular, the role of new media in the context of existing communication patterns has received little attention. We examine how employees at a high-tech company, referred to as KME, communicate with members of the work group, other colleagues in the organization, and colleagues outside the organization to better understand their boundary-spanning communications.

Self-Regulation in Instant Messaging (IM)

Despite the advantages of using instant messaging (IM) for collaborative work, concerns about negative consequences associated with its disruptive nature have been raised. In this paper, the author investigates the mediating role of self-regulation, using a mixed methods approach consisting of questionnaires, focus groups, and interviews. The findings show that these concerns are warranted: IM is disruptive, and multitasking can lead to losses in productivity. Despite these negative consequences, users are active participants in IM and employ a wide range of self-regulation strategies (SRS) to control their overuse. The study found three key SRS: ignoring incoming messages, denying access, and digital or physical removal. The study also found two different approaches to self-regulation. The preventive approach, consisting of creating routines and practices around IM use that would help regulation, and the recuperative approach, consisting of changing behaviors after overuse had occurred. Communication via IM helps in the development of social capital by strengthening social ties among users, which can be useful for information exchange and cooperation. These positive effects provide a balance to the potential negative impact on productivity. Implications for theories of self-regulation of technology and for managerial practice are also discussed.